Strategist, Paid Media
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Strategist managing paid media campaigns at Tinuiti, a leading full-funnel marketing agency. Executing strategies and reporting results to clients across various ad platforms.
Responsibilities:
- Execute, support, and/or delegate management of paid media campaigns (paid search, shopping, display, & paid social).
- Maintain a holistic understanding of client business objectives, and implement strategies and/or suggest alternative approaches that meet the needs of the client.
- Ability to use reporting, analytics, and trend tools on a daily basis and proactively communicate results, trends, and test results to client stakeholders.
- Campaign set-up: keyword development, audience development, ad copy creation & testing, creative testing, account set-up, bid and budget management.
- Responsible for executing and/or overseeing all basic tactical execution and campaign audits.
- Effectively prioritize efforts to focus on delivering on the most important things, tracks and reports on campaign results, data analysis and participate in weekly client calls.
- Track and monitor reporting of campaign results on a daily/weekly/quarterly/yearly basis, including Quarterly Business Reviews & End of Year analysis holistic presentations and overviews.
- Ability to effectively communicate to and collaborate with various client personality profiles and roles from marketing manager to C-level points of contact.
- Support your pod’s leadership in new business audit, pitches, and RFPs to help win new client logos.
Requirements:
- 5+ years of related paid media work experience.
- Experience with managing campaigns within Google, Microsoft, Meta, TikTok, Pinterest, and/or Snapchat Ads Managers.
- Hands on experience in managing monthly campaign budgets from $60k+.
- Ecommerce experience a plus.
- Advanced computer skills, particularly Microsoft Excel, PowerPoint, and Google Suite products.
- Google Ads and Facebook Blueprint certification a plus.
- Experience working in Google Analytics.
- Client management experience.
- Agency experience a plus.
- May require client travel for quarterly business reviews or new business pitches.
Benefits:
- Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged.
- 20 paid holidays, including multiple long weekends.
- Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts.
- Retirement: Match up to 4% of your contributions at 100%.
- Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity.
- Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks).
- Learning and Development: On-demand learning, mentorship program, leadership and management development programs and resources.
Similar Jobs
B2B Influencer Campaign Manager
Influencer Marketing Account Manager managing global influencer campaigns for a boutique agency. Overseeing campaign execution and optimizing performance for client objectives and conversion targets.
Performance Marketer – SaaS
Performance Marketer in a remote role, responsible for executing marketing strategies for high-ticket sales in the B2B SaaS space. Overseeing production and performance metrics across channels.
Performance Marketing Manager
Performance Marketing Manager overseeing Amazon Advertising strategy and execution across international marketplaces. Collaborating with teams and agencies to drive growth in key global markets.
PPC Specialist
Manage and optimize Amazon PPC campaigns in a remote-first environment. Collaborate with operations and brand teams across the Philippines to drive efficiency and sales growth.
Marketing Manager – Demand Generation
Marketing Manager leading demand generation strategies for a B2B software company. Focusing on multi-channel campaigns to accelerate business growth and pipeline development.
Staff Product Manager, Ads Trust and Safety
Staff Product Manager leading product strategy for Ads Trust & Safety at Reddit. Architecting systems to protect users and brands while enhancing advertiser success.
Senior Demand Generation Marketer
Senior Demand Generation Marketer responsible for diverse channels leading pipeline growth in B2B SaaS. Collaborating closely with sales and RevOps in a fast-paced, evolving environment.
Paid Search Specialist
Paid Search Specialist at Ōura managing and optimizing global paid search and YouTube campaigns. Collaborating with teams for performance-driven marketing strategies.
Director of Paid Media
Director of Paid Media leading and scaling $20M annual paid media budget for real estate marketing organization. Overseeing creative performance and driving customer acquisition strategies.
Performance Marketing Manager, Travel
Performance Marketing Manager responsible for full paid performance portfolio for B2B Travel. Driving customer acquisition and performance metrics with a focus on channel efficiency and testing.
Demand Generation Manager
Demand Generation Manager for AI-driven audience insight platform. Generate leads for US/UK sales teams through innovative marketing strategies.
Senior Performance Marketing Manager – Paid Social
Senior Performance Marketing Manager leading AI-first campaigns for E-commerce brands at Evolve Digital GmbH. Responsible for strategic planning and execution of paid social marketing initiatives.
Performance Marketing Specialist – Media Buyer
Performance Marketing Specialist managing paid media campaigns for Dubai real estate. Planning, executing, and optimizing lead generation across various paid advertising platforms.
Senior Manager, Performance Marketing
Sr. Manager leading enterprise account-based marketing strategy and managing paid advertising at Zapier. Collaborating across teams to drive engagement and optimize campaigns for conversion.
Paid Social Strategist
Paid Social Strategist planning and improving full-funnel Paid Social programs at Tinuiti. Leveraging data and creative learnings to scale winning ideas with low waste in a remote-first environment.
Paid Media Manager
Manager – Paid Media leading performance marketing initiatives. Drive acquisition strategies across global markets for Weekday's clients with data-driven approaches.
Praktikant im Performance Marketing – Pflichtpraktikum
Intern supporting performance marketing campaigns for VON JUNGFELD and related brands. Focusing on digital advertising across multiple platforms, assisting with campaign analysis and optimizations.
Senior Paid Social Specialist
Senior Paid Social Specialist leading performance-driven campaigns across platforms at Darkroom. Responsible for creative strategy, campaign management, and data analysis to drive results.
Demand Generation Manager
Demand Generation Manager at Balto, building AI Workforce for contact centers through data-driven campaigns and strategic marketing initiatives.
Senior Programmatic Campaign Manager – DV360 Expert
Senior Programmatic Campaign Manager leading programmatic buying on Google Marketing Platform at Genius Monkey. Executing and optimizing DV360 campaigns while mentoring the broader team.