Technical Product Manager, Creative Engine
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Job Description
Technical Product Manager building a data-driven Creative Engine for a performance creative agency. Translating ad-winning patterns into queryable insights, workflows, and AI-powered tools.
Responsibilities:
- Own the product vision and roadmap for the Creative Engine.
- Translate creative strategy and performance insights into a data product.
- Define structured, queryable insights with creative strategists.
- Partner with engineering on data models and pipelines across performance creative, TikTok Shop, TikTok LIVE, Meta, and the creator portal.
- Design how viral references, top-performing ads, and creator history generate creative inspiration.
- Specify dashboards, tag browsers, insight queries, Slack, Cowork, and web portal access.
- Streamline UGC production workflows into scalable systems.
- Run structured creative tests and feed learnings back into the Creative Engine.
- Turn winning patterns into content briefs, hook frameworks, and UGC templates.
- Connect creative, talent, and engineering teams.
Requirements:
- 4+ years in product management, creative strategy transitioned into product, or technical product management bridging creative and engineering teams
- Deep understanding of performance creative and UGC
- Track record translating qualitative requirements into specs, data models, and roadmaps
- Comfortable discussing schemas, pipelines, APIs, and data architecture with engineers
- Experience with structured creative testing and iteration
- Fluency with AI creative and development tools, including LLMs, Claude Code, and Cowork
- High ownership, low ego, and comfort with ambiguity on a small team
- Domain experience in ad tech, creator economy, performance marketing, agency, or marketplace platforms preferred
- Hands-on experience shipping AI/LLM-powered product features preferred
- Technical fluency with SQL, code reading, and AI-assisted prototypes preferred
- Familiarity with TikTok and Meta ad ecosystems and APIs preferred
- Ability to work from Brazil and work US time zones
- Advanced to Fluent English skills
Benefits:
- Remote, async work arrangement
- Flexible communication through Slack and GitHub without standups or unnecessary status meetings
- Continuous learning opportunities and resources to thrive
- AI-assisted workflow using Claude Code and coding agents
- Frequent production deployments and high ownership
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