Content Marketing Manager – Proposals
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Job Description
Content Manager responsible for managing DMA's proposal and RFP response process. Leading coordination with experts to ensure accurate and compelling submissions.
Responsibilities:
- Serve as the primary owner of DMA’s proposal and RFP response process, managing submissions from intake through final delivery.
- Coordinate proposal timelines, responsibilities, and deliverables to ensure on‑time, high‑quality submissions.
- Translate complex technical, regulatory, and service‑line content into clear, persuasive proposal narratives.
- Ensure proposal and RFP responses align with client requirements, evaluation criteria, and submission guidelines.
- Maintain proposal quality, consistency, and compliance across all submissions.
- Write, edit, and refine proposal narratives, executive summaries, project descriptions, expert profiles, and related content.
- Ensure all proposal and RFP response content aligns with DMA’s brand voice, messaging standards, and value proposition.
- Proofread and quality‑check proposals and RFP responses for clarity, accuracy, formatting, and completeness prior to submission.
- Incorporate feedback efficiently while protecting narrative cohesion and clarity.
- Partner closely with Business Development, Marketing, and service line subject matter experts to gather input and insights.
- Facilitate working sessions and follow‑ups with contributors to meet proposal deadlines.
- Provide guidance to internal contributors on proposal structure, tone, and best practices.
- Serve as the central point of communication for proposal‑related activities.
- Maintain and organize a centralized proposal content library, including expert profiles, project descriptions, and boilerplate materials.
- Update templates, tools, and reference materials to improve proposal efficiency and consistency.
- Identify opportunities to improve proposal workflows, processes, and tools over time.
- Support efforts to standardize proposal best practices and reduce re-work.
- Support other marketing content initiatives as bandwidth permits, such as thought leadership, marketing collateral, or internal communications.
- Assist with content drafting, editing, or coordination for marketing initiatives outside of proposals.
- Collaborate with content and design teammates to ensure alignment across proposal and marketing materials.
- Stay informed on proposal best practices, industry trends, and client expectations within professional services.
- Recommend improvements to proposal strategy, messaging, and presentation based on outcomes and feedback.
- Perform other duties as assigned.
Requirements:
- Bachelor’s degree in Communications, Marketing, English, Journalism, Business, or related field
- 4-7 years of experience in proposal management, professional services marketing, or content development
- Demonstrated experience managing RFPs or complex proposals in a B2B or professional services environment
- Excellent writing, editing, and storytelling skills with meticulous attention to detail
- Ability to manage multiple deadlines and priorities in a fast‑paced, deadline‑driven environment
- Strong organizational and project management skills
- Excellent interpersonal and communication skills, with the ability to collaborate across disciplines
- Familiarity with editorial style guides (AP Style, Chicago Manual of Style)
- Strong working knowledge of Microsoft Word, Excel, Outlook, and PowerPoint
- Experience supporting proposal efforts or marketing in consulting, tax, engineering, legal, or other professional services preferred
- Familiarity with proposal management tools, CRM systems, or content libraries preferred
- Experience contributing to broader marketing or content initiatives a plus
- Proficiency with management platforms (ClickUp, Monday, Asana, etc.) preferred
Benefits:
- Employee stock ownership program eligibility begins on day one of employment (ESOP contribution is targeted at 6% of your annual compensation)
- Company paid parental leave
- Generous time off package
- Multiple benefit plans , eligibility begins on day one of employment
- Culturally focused on work/life balance, and the overall wellness of our employees
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