Content Marketing Specialist
Posted 108ds ago
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Job Description
Content Marketing Specialist creating compelling content across various formats for clients. Responsible for driving engagement and enhancing overall marketing impact in a collaborative environment.
Responsibilities:
- Conduct research and contribute to the development of content marketing strategies
- Perform ongoing keyword research
- Optimize copy and landing pages for SEO
- Research and implement content recommendations for organic SEO success
- Create/re-purpose high-quality, valuable content
- Write and edit blog posts, case studies, whitepapers, one-pagers, landing pages, and emails
- Promote and curate content on social media
- Manage and utilize core marketing technologies and platforms
Requirements:
- Highly motivated and disciplined self-starter
- Proven background in content marketing or copywriting
- BS/BA in Marketing, Advertising, Journalism, PR, or Communications
- Equivalent work experience will also be considered
- Track record of creating content of different formats
- Experience working with other marketers in a team environment
- Familiarity with SEO practices
- Knowledge of SEM as it relates to PPC campaigns
- Process-oriented
- Proficiency in Google AdWords strategy and administration
Benefits:
- Equal employment opportunities
- Reasonable accommodation for individuals with disabilities
- Comprehensive benefits package not specifically listed



















