Creative Strategist – Performance UGC, Paid Social
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Job Description
Performance Creative Strategist responsible for creating and managing high-volume ads on Meta, TikTok, and YouTube. Directing creators and optimizing ad performance using data analysis.
Responsibilities:
- Produce 20 performance concepts per week
- Turn product benefits & science into compelling scripts
- Direct UGC creators + manage a Video Editor
- Monitor trends & competitors to generate new angles
- Review footage/edits and deliver final ad variations
- Analyze performance data and iterate quickly****
Requirements:
- Strong understanding of Meta/TikTok ad policies
- FTC-compliant messaging experience
- Experience with trend tools (Ads Library, TikTok CC, etc.)
- Able to deliver daily concepts & fast turnarounds.
Benefits:
- High ownership, high output, high impact
- Direct line between your creative decisions and performance results
- Competitive fixed compensation plus a % of ad spend as a performance bonus
- Fully remote, async-friendly environment with clear expectations
- Health/wellness stipend
- Health Insurance
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