CRM Email Design Specialist – Freelance
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Job Description
Freelance CRM Email Design Specialist analyzing performance and designing email campaigns for international e-commerce group. Working remotely while collaborating with global CRM teams.
Responsibilities:
- Analyze the creative performance of our email campaigns and Klaviyo flows (open rate, click rate, placed order rate).
- Design and execute A/B tests on visuals, layouts, CTAs, and email structures.
- Create and optimize responsive email templates for campaigns and automated flows.
- Translate performance data into concrete, actionable creative recommendations.
- Collaborate with the CRM team to align creative with the segmentation strategy.
- Ensure visual consistency across 20+ markets and multiple languages.
Requirements:
- Experience in performance-oriented email design.
- Proficiency in Figma, Klaviyo or equivalent ESP.
- Experience in creative A/B Testing (subject lines, layout, visual, and CTA testing).
- Ability to read and interpret email performance metrics (OR, CTR, conversion).
- Basic HTML/CSS knowledge for email integration.
- Availability of 10-20 hours per week.
Benefits:
- We celebrate diversity and want our team to reflect this inclusively.
- Equal employment opportunities regardless of ethnicity, religion, gender, national origin, sexual orientation, age, marital status, disability, gender, gender identity, or gender expression.
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