Data Analyst
Posted 45ds ago
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Job Description
Data Analyst uncovering insights to drive marketing decisions for SmartMedia Technologies. Building reporting solutions and optimizing performance from data analysis and dashboards.
Responsibilities:
- Use data to uncover insights, define meaningful performance metrics, and communicate a clear point of view on customer behavior and marketing effectiveness
- Build and maintain dashboards and measurement plans that tell a compelling story around business and campaign performance
- Clean, transform, and curate data to ensure accuracy, consistency, and reliability across reporting workflows
- Conduct quality assurance on reporting outputs and apply foundational knowledge of campaign architecture across platforms such as Facebook, Google, TRADR, and Amazon to support accurate data mapping
- Partner closely with Ad Operations and Account Management teams to support optimization initiatives and performance strategy
- Contribute to analysis and support client-facing communication of key findings and performance recommendations
- Take on additional projects and cross-functional initiatives that support team and organizational growth
Requirements:
- 1–3 years of professional experience in analytics, digital marketing, or a related field preferred
- Bachelor’s degree in Marketing, Computer Science, Business, or a related quantitative discipline preferred; equivalent hands-on experience, internships, or academic projects will be considered
- Demonstrated interest in digital marketing, analytics, and data-driven decision-making
- Working proficiency in SQL, Python, Tableau, and Excel for data wrangling, transformation, and analysis
- Experience working with structured and unstructured datasets, including data normalization, blending, and foundational ETL workflows
- Ability to translate complex data into clear visualizations and actionable insights
- Strong organizational and time-management skills, with the ability to prioritize and manage multiple projects in a fast-paced environment
Benefits:
- Competitive salary
- Professional development opportunities



















