Director of Sales
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Job Description
Director of Sales securing institutional customers for Rootstock’s Bitcoin-backed lending and yield products. Building loan-book growth through funds, treasuries, trusts, and bitcoin companies.
Responsibilities:
- Represent Rootstock Vaults on the sell side and find buy-side customers for dollar loans, dollar yield, and available bitcoin yield opportunities
- Sign funds, treasuries, trusts, bitcoin holders, and bitcoin companies as customers
- Grow the loan book beyond RootstockLabs' own treasury using arm's-length customers who stay, at a spread that pays for the product
- Work with the Director of Partnerships on distribution partners, the Product team on offers and pricing, and the Legal team on terms and checks
- Deliver and own the Rootstock Vaults sales plan, including ideal customer profiles, target lists, conversion assumptions, and a weekly forecast within the first 60 days
- Run a clean, repeatable sales process from month 3, including counterparty qualification, deal-loss coding, and weekly CRM pipeline updates
- Grow the arm's-length loan book to agreed targets across multiple borrowers at or above the credit-policy floor and an agreed gross spread
- Onboard funds as customers buying dollar loans, dollar yield, or approved bitcoin yield through the direct route or fund cell
- Bring in direct dollar supply from treasuries and trusts on competitive terms
Requirements:
- 10 or more years in sell-side roles, selling credit, lending or yield products to institutional buyers
- Experience doing this job at least twice before at leadership level, with meaningful time in each role
- Senior, proven relationships with family offices and high-net-worth clients, plus funds, treasuries and bitcoin companies, who can bring real capital and a book of contacts in the target customer base
- Fluency in credit and yield products: secured lending, LTV, margin calls and yield against T-bills, with the ability to explain the risks plainly
- Track record of building a pipeline from scratch, defining the ideal customer profile, sourcing and qualifying deals, and maintaining strict CRM discipline
- Strong negotiation skills, working within a credit policy
- Bitcoin and on-chain fluency, including Rootstock, custody, and BPRO
- Compliance awareness: KYC and KYB, qualified counterparties and communication rules
- Persistence, initiative and flexibility to sell a young product in an open market
- Integrity, strong listening skills, and clear oral and written communication
- Calm under pressure, fast-moving and organized, with high standards for yourself and the team
- Experience leading a mixed-skills team and hiring A-players
Benefits:
- Competitive compensation package and unique benefits designed to support your growth and well-being
- 100% Remote Work from Europe & Latin America, with access to global CoWorking spaces
- Paid vacation and sick leave days
- Access to training programs, language courses, and learning sponsorship annually
- Work with cutting-edge blockchain technology in a global, diverse team
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