Director, Sales – Dealer Groups
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Job Description
Director of Sales focused on acquiring new dealer group partners for Safe-Guard Products International. Role involves prospecting, qualifying, and closing new business in the U.S. automotive industry.
Responsibilities:
- Actively prospect for new leads by identifying and researching potential dealer groups, leveraging industry insights, and capitalizing on referrals.
- Qualify inbound and outbound leads to determine the prospect's needs, goals, and strategic alignment with Safe-Guard's solutions.
- Initiate and lead the sales cycle from first contact to close, including conducting needs assessments, developing compelling strategic proposals, and presenting customized solutions.
- Negotiate and finalize new business contracts, ensuring favorable terms and a smooth transition to implementation.
- Guide the successful launch of new programs for newly acquired dealer groups, coordinating with internal teams and providing initial guidance.
- Work collaboratively with the Manager of Customer Success to ensure a seamless handover and transition of new accounts for ongoing management.
- Serve as the primary point of contact for a small portfolio of assigned dealer groups, fostering strong relationships and identifying opportunities for growth.
- Conduct periodic performance reviews with assigned accounts to ensure product adoption, maximize penetration, and enhance client satisfaction.
- Maintain meticulous records of all sales activities, including prospecting efforts, pipeline status, and client interactions in the company CRM (e.g., Salesforce.com).
- Regularly report on key performance metrics, including lead generation, conversion rates, and sales pipeline health to NVR leadership.
- Collaborate with internal teams, including Product Development, Marketing, and Operations, to deliver tailored solutions and support sales efforts.
Requirements:
- Bachelor’s degree in business, marketing, or a related field preferred; equivalent work experience considered
- 8+ years of experience in a hunter-style sales, business development, or new client acquisition role, preferably within the automotive or vehicle retail industry.
- Proven track record of meeting and exceeding sales targets and growing a new business pipeline.
- 5+ years of Automotive retail F&I experience
- Exceptional Prospecting & Closing Skills: Demonstrated ability to independently identify, qualify, and close new business opportunities.
- Strategic Sales Approach: Strong capability in conducting needs assessments, crafting strategic proposals, and presenting tailored solutions that align with client goals.
- Communication: Exceptional verbal and written communication skills, including a compelling and professional presentation style.
- Client Relationship Management: Proven ability to build trust and credibility with key client stakeholders during the sales process.
- Organizational Skills: Highly organized with the ability to manage a dynamic sales pipeline and multiple prospects simultaneously.
- Technical Proficiency: Proficient in CRM tools (e.g., Salesforce.com) for managing sales activities and reporting.
- Willingness to travel up to 80% to meet with prospective clients and attend industry events.
- Must be authorized to work in the U.S.
- Must be able to successfully pass a background check.
Benefits:
- Medical, Dental, and Vision Insurance
- Flexible Spending Account
- Health Savings Account
- 401(k) Plan with Company Match
- Company-paid Short-Term and Long-Term Disability
- Company-paid Life Insurance
- Paid Holidays and Vacation
- Employee Referral Program
- Employee Assistance Program
- Wellness Programs
- Paid Community Service Opportunities
- Tuition Reimbursement
- Ongoing Training & Personal Development
- And More!
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