Freelance SEO/GEO Consultant

Posted 4hrs ago

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Job Description

Freelance SEO/GEO Consultant supporting a German digital agency serving law firms. Optimizing WordPress websites, rankings, and visibility across AI search systems.

Responsibilities:

  • Conduct keyword and prompt research for traditional search engines and AI-powered search systems
  • Create editorial plans based on keyword and topic clusters
  • Develop SEO content briefs for external writers
  • Identify content gaps and new topic opportunities
  • Optimize page titles, meta descriptions, headings, internal linking structures, and other page elements in WordPress
  • Optimize existing website copy for keywords, search intent, and structure
  • Prepare for regular client meetings through analyses, reports, and presentation materials
  • Analyze the SEO status of client websites and provide SEO support for launches, relaunches, and migrations
  • Identify optimization opportunities and develop specific recommendations for action
  • Conduct market and competitor analyses
  • Coordinate initiatives with the SEO Manager and teams in editorial, web development, and project management
  • Check crawling, indexing, redirects, canonical tags, and status codes
  • Evaluate and monitor SEO performance using Google Search Console and SISTRIX
  • Analyze ranking losses and traffic declines
  • Monitor new and lost backlinks and add directory listings
  • Analyze visibility in Google AI Overviews, ChatGPT, Perplexity, and Gemini
  • Develop initiatives to optimize visibility in AI search systems (GEO)

Requirements:

  • Several years of SEO experience, ideally at an agency or managing multiple client projects simultaneously
  • Proficiency with Google Search Console, SISTRIX, and commonly used crawling tools such as Screaming Frog
  • Strong understanding of technical SEO and WordPress
  • Experience with GEO and visibility in AI search systems
  • Experience working remotely and using digital communication and project management tools
  • Reliable, with the ability to prioritize tasks across multiple projects and deliver them on time
  • Structured, self-directed working style and enthusiasm for team coordination
  • Excellent German language skills, both written and spoken
  • A plus: experience with websites in the legal or consulting sectors
  • Please include references, availability, and hourly rate with your application

Benefits:

  • A clearly defined three-month project with the option for further collaboration
  • Exciting client projects in a specialized niche with high quality standards
  • An experienced, well-coordinated team spanning SEO, SEA, editorial, design, and web development
  • 100% remote work with flexible scheduling and regular coordination meetings with your direct point of contact
  • Fair compensation