Graphic Designer

Posted 18ds ago

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Job Description

Graphic Designer creating compelling designs for Binance, a top cryptocurrency exchange. Collaborating with creative teams to deliver impactful visual assets and enhance brand presence.

Responsibilities:

  • Produce best-in-class design work for Binance’s MENASA region as well as global brand and product campaigns.
  • Deliver daily, weekly, and seasonal campaign creatives that align with the brand’s creative direction, maintaining a distinctive and on-brand look.
  • Collaborate closely with design leads, senior designers, project managers, and copywriters to plan, create, and deliver integrated campaigns on schedule.
  • Serve as the creative point of contact for EU local marketing teams, leading creative efforts on key regional and broader campaigns.
  • Create and deliver brand and content assets that align with Binance’s design standards and needs.
  • Stay informed on competitor activities and relevant trends in branding, social media, and design.

Requirements:

  • Qualified graphic/brand/digital designer with 5+ years in a creative team (global in-house or agency).
  • Proven ability to deliver high-volume, high-quality digital assets in a fast-moving online business (lifestyle/sports/fashion/crypto preferred) and meet tight daily/seasonal/project deadlines.
  • Comfortable owning the full process from concept and design development through production/build, working within team best practices.
  • Advanced in Adobe Creative Suite + Figma; 3D software knowledge are a plus; familiar with task/project tools (e.g., Asana, Google Docs, Word, Excel).
  • Experience working with and utilizing generative AI is a plus.
  • Designs with the brand and customer at the center and brings strong creative thinking/idea generation and visual judgment.
  • Strong English communication/presentation (other languages a plus); strong teamwork, interpersonal skills, and emotional intelligence; some experience coordinating with third-party agencies.
  • Positive, creative, and able to influence stakeholders.

Benefits:

  • Support acquisition and retention objectives by producing engaging digital creatives that drive awareness, traffic, and user engagement.
  • Use campaign performance insights, provided by the brand design lead, to iterate, optimize, and enhance creative outputs continuously.
  • Challenge conventions and innovate by identifying and implementing improvements in daily creative workflows.
  • Collaborate with third-party suppliers and freelance resources to achieve project goals.