Growth Product Analyst
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Job Description
Growth Product & Business Analyst uncovering insights, experiments, and KPI opportunities for AllTrails’ outdoor exploration app. Partnering with Product, Finance, Marketing, and Engineering to drive growth.
Responsibilities:
- Break down complex business and user behavior problems to uncover actionable insights that move core metrics
- Partner with Product, Marketing, and Finance on analyses and strategic decisions
- Design, launch, and analyze A/B experiments and growth initiatives to optimize conversion and retention
- Standardize business performance reporting metrics based on key objectives
- Collaborate cross-functionally to drive alignment and consistency in measurement
- Monitor relevant KPIs and flag performance improvement opportunities
- Keep the team informed of progress
- Identify technical and strategic gaps in analytics infrastructure and recommend solutions
- Inform strategy and business growth by generating insights and identifying new opportunities
- Guide iteration on existing features to drive business outcomes
- Partner with product managers and finance analysts on launches and operations
- Report to an Analytics Lead and collaborate with product managers, finance analysts, engineers, and marketers
Requirements:
- 2+ years of work experience in analytics, data science, finance, or other quantitative domains, specifically financial, product and/or user behavior analysis for B2C teams
- Understanding of A/B testing or experimentation and incrementality concepts
- Proficiency pulling and joining large datasets with SQL
- Proficiency performing analysis using Python, R, or Excel
- Proficiency designing and building dashboards with Looker, Tableau, or Amplitude
- Understanding of building optimized tables and views in a Data Warehouse/Marts
- Strong attention to detail and analytical problem-solving
- Strong communication skills, including persuading and inspiring, explaining complex concepts, and proactive knowledge sharing
- Preferred experience with subscription revenue, B2C mobile subscription software or internet companies, startups or rapidly scaling companies, and tools including dbt, Dataform, Looker, Amplitude, Jira, Confluence, Coda, and/or GitHub
- Passion for the outdoors
Benefits:
- Competitive and equitable compensation, including ownership through equity and performance-based bonuses
- Comprehensive health, dental, and vision coverage
- Unlimited PTO in addition to company holidays
- Dedicated monthly company-wide no-meeting days
- Fully paid parental leave to birthing and non-birthing parents
- 401k Match and financial wellness resources through Origin
- Remote work stipend for a home office
- Annual learning stipend
- Discounts on subscriptions and merchandise for employees, friends, and family
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