Senior Paid Search Manager
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Lead Paid Search strategy and performance across client accounts at Go Fish Digital. Oversee execution, optimizations, and cross-channel collaboration in a client-facing role.
Responsibilities:
- Serve as the primary point of contact for paid search clients
- Own the development and execution of full-funnel search strategies across Google Ads, Microsoft Ads, and emerging display platforms
- Align paid search initiatives with broader business goals and integrated media strategies
- Proactively identify growth opportunities and recommend new tactics, tests, and investments
- Oversee day-to-day campaign execution across Search, Shopping/PMax, Demand Gen, App, and/or Video tactics
- Lead ongoing optimizations including bidding strategies, audience targeting, creative testing, and account structure improvements
- Ensure campaigns are pacing effectively against budgets and performance targets
- Continuously test and iterate to improve efficiency, scale, and incrementality
- Manage budgets across accounts with a strong focus on accuracy and performance
- Monitor pacing daily/weekly and make adjustments to ensure spend aligns with goals
- Forecast performance and investment needs based on historical data and trends
- Own reporting cadence and performance communication with clients
- Translate campaign data into clear, actionable insights tied to business outcomes
- Leverage tools like GA4, platform reporting, and CRM data to inform strategy
- Develop narratives that go beyond metrics to explain impact and next steps
- Partner with paid social, SEO, and programmatic teams to ensure alignment and cohesive strategy
- Contribute to integrated media planning and holistic performance strategies
- Identify opportunities where search can support or amplify other channels
Requirements:
- Strong fluency in paid search platforms (Google Ads, Microsoft Ads) with a minimum of 5 years of paid search experience
- Experience managing budgets, pacing, and performance across multiple accounts
- Proven ability to own client relationships and communicate performance effectively
- Deep understanding of search tactics including keyword strategy, bidding, and automation
- Analytical mindset with the ability to turn data into actionable insights
- Experience with GA4 and/or CRM integrations is a plus
- Google Ads and Microsoft Ads certifications preferred
- Clear and confident communicator in client-facing and internal environments
- Ability to explain performance trends, testing insights, and optimization strategies in a digestible way
- Strong organizational skills and ability to manage multiple deadlines and priorities
- Collaborative, proactive, and solutions-oriented mindset
- Strong attention to detail
Benefits:
- Paid Search Remote (United States)
Similar Jobs
Senior Director, Paid Search
Sr. Director, Paid Search at Go Fish Digital leading strategy and performance across client portfolios. Driving measurable business impact through paid search while overseeing team performance and guiding strategic direction.
Affiliate, Performance Marketing Specialist
Affiliate Marketing Specialist focusing on performance-driven marketing across High Tide's cannabis brands. Managing partnerships, advertising platforms, and optimizing revenue growth while working remotely from Brazil.
Real Estate Leads Manager
Real Estate Leads Manager responsible for managing inbound real estate leads within U.S. operation. Coordinating lead assignments and tracking follow-ups across various platforms.
Performance Marketing Specialist
Performance Marketing Specialist at easycosmetic optimizing Google Ads and Meta Ads campaigns. Collaborating with teams to analyze performance and increase ROI in a dynamic environment.
Senior Marketing Campaign Manager
Senior Marketing Campaign Manager responsible for executing and optimizing multi-channel campaigns across 12 brands for a values-driven company. Ensuring timely delivery and effective messaging in a remote work setup.
Associate CMI Manager, Demand Generation
Associate CMI Manager leading demand generation insights for Seventh Generation with tasks focused on social-first communications and marketing effectiveness. Collaborating closely with media and research partners.
Lead Intake & Conversion Specialist
Lead Intake & Appointment Specialist for 321 AIM, initiating contacts with high-intent roofing leads. Ensuring fast outreach, qualifying opportunities, and securing appointments for clients.
Paid Media Strategist
Paid Media Strategist leading client advertising accounts and managing PPC campaigns for B2B businesses. Collaborating with teams and enhancing marketing through data-driven decisions.
Paid Media Manager
Paid Media Manager overseeing and leading paid media accounts for B2B clients at Directive Consulting. Responsible for developing strategies and executing PPC advertising campaigns.
Paid Media Lead
Paid Media Lead responsible for overseeing B2B paid media accounts. Leading strategy development and optimization across various platforms while collaborating with clients and internal teams.
Senior / Lead PPC Specialist – Boosters R&D
Senior PPC Specialist in Boosters R&D. Launching and scaling marketing efforts through Google Ads for a new product.
Demand Generation Manager
Demand Generation Manager at Fieldguide leading strategic marketing campaigns and leveraging AI to enhance B2B engagement in a remote-first company.
Paid Ads Specialist – Meta, Google, PPC
Paid Ads Specialist managing Meta and Google ad campaigns for home improvement services. Focusing on performance marketing and lead generation in a fully remote role.
Performance/Growth Marketing Lead – Paid Media, Analytics
Performance Marketing Lead focused on digital campaign acquisition and optimization for the US market. Managing segmented campaigns to drive business impact with a growth mindset.
Performance/Growth Marketing Lead – Paid Media, Analytics
Growth Marketing Lead focusing on performance marketing and campaign optimization for the US market. Remote position in a dynamic, collaborative environment with opportunities for professional growth.
Director, Performance Marketing
Director of Performance Marketing leading paid client acquisition at Mariner. Collaborates with Sales, Technology, and Digital teams to develop insight-driven campaigns.
Director, Paid Social
Director of Paid Social at Lunar Solar Group, managing division growth and innovative marketing strategies for clients. Fostering collaboration and excellence in Paid Social campaigns.
Senior Growth Campaign Manager – SaaS
Senior Growth Campaign Manager at Alpega Group developing marketing campaigns for B2B SaaS solutions. Driving demand generation and pipeline growth across various channels in a remote setup.
Paid Search Specialist
Paid Search Specialist developing and executing digital marketing strategies at Acceler8 Labs. Focusing on Google and Amazon ads to optimize client campaigns for growth.
PPC Specialist
PPC Specialist managing Google Ads for Lemon Law and Personal Injury practices. Focusing on lead generation and budget optimization in a high-intent consumer vertical.