Territory Sales Representative
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Job Description
Territory sales representative growing Champion Petfoods’ premium ORIJEN® and ACANA® brands across retail and distribution partners. Managing sales, merchandising, training, and territory growth across Texas, Oklahoma, and Louisiana.
Responsibilities:
- Execute territory plans aligned with regional sales objectives
- Grow sales and distribution within existing retail accounts
- Identify and pursue new account opportunities
- Maintain consistent account coverage based on territory priorities
- Monitor competitor activity, pricing, and market trends
- Build relationships with retailer and distributor partners and CPF Distributor managers
- Conduct joint sales calls and ride-alongs with distributor representatives
- Support distributor sales efforts through product education and field collaboration
- Deliver business-building recommendations to retail partners
- Maintain Champion merchandising standards in priority accounts
- Increase brand visibility through displays, secondary placements, signage, and promotional execution
- Monitor assortment, shelf placement, and pricing compliance
- Address execution gaps and follow through on corrective actions
- Conduct product training and education sessions
- Represent Champion Petfoods at industry, retailer, and consumer events
- Serve as an ambassador for ORIJEN® and ACANA® brands
- Maintain accurate CRM records and sales activity reporting
- Complete expenses, reports, and administrative tasks within established deadlines
- Provide territory updates, opportunities, and market insights to the Regional Sales Manager
- Achieve sales, distribution, retail execution, customer development, and operational excellence KPIs
Requirements:
- Outside sales experience, ideally within the pet specialty industry
- Consumer packaged goods/retail experience is a plus
- Proven ability to build and maintain relationships
- Ability to handle, manage and overcome objections encountered within the sales process
- Remote team collaboration with a proactive, results-driven mindset
- Proven experience using MS Word, Excel and PowerPoint along with a CRM program
- Experience presenting to large and small groups
- Flexibility to travel on average 50% within territory, with overnights required
- Availability for work events on evenings and weekends as needed
- Ability to occasionally lift and/or carry up to 40 lbs
- Strong relationship-building and communication skills
- Results-oriented with a proactive mindset
- Organized and able to manage territory priorities effectively
- Comfortable presenting and training individuals or groups
- Passion for customer service, sales execution, and continuous learning
Benefits:
- Annual incentive eligibility
- 401k with company matching
- Medical, dental, vision and employee assistance programs
- In house & online learning & development
- Education assistance program
- Free bag of premium pet food each month
- Paid time off benefits
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