Associate Director – Creative Production
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Job Description
Associate Director leading creative production for Freebird's shifting performance creative strategy. Overseeing sourcing and execution of various content types to fuel company growth.
Responsibilities:
- Own end-to-end production workflows from pre-production → shoot → post-production handoff
- Deliver high volumes of performance-optimized content across content types such as UGC, testimonials, organic, photoshoots, and brandformance
- Develop and produce new creative formats such as street interviews, sketches, skits, challenges, podcast-style ads, and high-fidelity studio campaigns
- Design production systems that balance speed, quality, and scalability
- Elevate production value to support expansion into YouTube, CTV, Amazon Video, and Linear TV
- Explore and pilot AI-driven tools to scale output without linear increases in cost or complexity
- Lead creator and influencer sourcing for performance creative
- Brief creators clearly, manage timelines, negotiate rates, and ensure proper usage rights
- Continuously improve sourcing workflows to maximize creative quality and efficiency
- Co-own the annual production budget with the Senior Director of Performance Creative
- Track spend, negotiate with vendors, and ensure adherence to budget targets
- Reallocate resources as priorities shift while maintaining delivery velocity
- Lead and coach a 5-person Creative Production team, including managers and associates
- Drive clarity, accountability, and professional growth across the function
- Build a healthy, high-performing production culture
- Partner closely with Creative Strategy and Creative Operations (Editing & Design)
- Ensure smooth handoffs from idea → capture → edit → delivery
- Eliminate bottlenecks and maintain creative momentum
Requirements:
- 5–7 years of experience in creative production, sourcing, or operations (DTC brand or performance creative agency)
- Proven ability to produce and source high-volume performance creative
- Hands-on experience managing creators, negotiating rates, handling production logistics, organizing remote or on-site shoots
- Track record of building and managing production teams (3+ people)
- Strong operational mindset with excellent communication skills
- Comfortable working in a fast-paced, remote-first environment
- (Bonus) Experience using AI tools to accelerate or enhance creative production
- (Bonus) Experience producing content for YouTube, CTV, or Linear TV
Benefits:
- Remote-first & flexible — work from anywhere with autonomy and trust
- Competitive comp + performance bonus — earn based on your impact
- Medical, dental & vision insurance — health coverage for you and your family
- 401(k) with company match — plan for the long term
- Unlimited PTO — recharge when needed, no counting days
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