Category Manager
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Job Description
Category Manager role at Juul Labs driving insights-based growth in convenience and wholesale channels. Responsibilities include market analysis, cross-functional collaboration, and solution development.
Responsibilities:
- Analyze market trends to develop channel-specific category plans and toolkits
- Continuously assess channel opportunity sizing, gap-to-growth, and program effectiveness using available data across multiple sources and levels of granularity
- Adapt category solutions for diverse store environments and resource levels
- Partner with field and distributor sales teams to create, communicate, and execute unique initiatives at the street level
- Partner with Consumer Experience and Insights teams to provide a 360-degree view of market landscapes
- Serve as the “voice of the channel” within the organization, advocating for their needs and creating practical and mutually-beneficial solutions
- Support annual planning, contract negotiations, and program compliance
Requirements:
- 5+ years of CPG industry Category Management experience
- Direct customer-facing experience in the U.S. convenience retail channel (distributor, c-store chain, and/or independent operator exposure strongly preferred)
- In-depth understanding of go-to-market approaches in the regulated products landscape
- Demonstrated expertise in pricing strategy, promotional planning, and ROI analysis
- Strong analytical capabilities and comfort using syndicated data (Circana, Nielsen), CRM and TPM/TPO tools (Salesforce), and BI platforms (Tableau)
- Strategic and analytical thinker with a bias for action and ability to influence at all levels, both internally and with customers
- Demonstrated ability to thrive in a fast-moving organization and adapt quickly to evolving business dynamics.
Benefits:
- A place to grow your career. We’ll help you set big goals - and exceed them
- People. Work with talented, committed and supportive teammates
- Equity and performance bonuses. Every employee is a stakeholder in our success
- Cell phone subsidy, commuter benefits and discounts on JUUL products
- Excellent medical, dental and vision, disability, and life insurance, plus family support, wellness, legal, and employee assistance program benefits
- 401(k) plan with company matching
- Plus biannual discretionary performance bonuses
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