Graphic Designer – DTC Paid Social, US Experience Required
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Job Description
Graphic Designer creating static Meta and TikTok ad creatives for multi-market DTC brands. Producing performance-focused graphics, carousels, and landing-page assets across brand identities.
Responsibilities:
- Design static ad creatives for Meta that are scroll-stopping, direct-response focused, and built to perform
- Produce carousels, product feature graphics, offer visuals, and hook-led image ads across multiple brand styles
- Ensure every asset is on-brand, including typography, color usage, visual hierarchy, and tone
- Support campaign and promotional design, including sale banners, offer graphics, seasonal creative, and launch assets
- Contribute to product imagery and brand visual assets across the portfolio
- Design supporting landing-page assets in collaboration with the Web Designer and CRO team
- Maintain and evolve brand design systems and asset libraries
- Occasionally support internal design needs such as decks, documents, or external-facing materials
- Work from briefs produced by creative strategists and collaborate with strategists and team leads
Requirements:
- A portfolio that includes DTC or direct-response graphic ad creative
- Proficiency in Figma and Photoshop, Canva, and AI image tools
- Strong grasp of visual hierarchy, typography, and layout as performance tools
- Ability to work across multiple brand identities
- Reliable, consistent output; ability to handle concurrent briefs and hit deadlines without quality slipping
- Comfortable in a feedback-driven environment
- Experience designing for DTC beauty, wellness, or lifestyle brands is a strong advantage
- Familiarity with AI design tools is a strong advantage
- Basic understanding of copywriting and how headline and visual work together is a strong advantage
- Experience with motion graphics or simple animated assets for social is a strong advantage
- Understanding of conversion-focused design principles is a strong advantage
Benefits:
- Competitive monthly rate (contractor) based on experience and portfolio quality
- Clear growth path: Graphic Designer → Senior Graphic Designer
- Fully remote - no fixed location, flexible setup
- Learning & development budget
- Access to winning ad references and a structured feedback system that actually makes you better
- Exposure to high-volume, multi-market DTC creative production at real scale
- Weekly performance reviews with the Creative Director
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