Growth Product Manager, Website
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Job Description
Growth Product Manager at InfluxData developing website strategies for customer acquisition and product adoption. Owning website growth, optimization, and marketing experiments.
Responsibilities:
- Own the InfluxData website as a growth channel, including conversion rate optimization, site performance, and user experience improvements to drive developer signups and product adoption
- Design and execute marketing experiments focused on product-led growth motions and lead generation; source and prioritize test ideas with cross-functional teams, design and execute A/B tests, analyze results, and implement successful experiments
- Develop and execute a technical SEO/GEO roadmap focused on improving crawlability, indexability, structured data, and InfluxData's discoverability in AI-powered search results to drive organic growth
- Own the web development roadmap, managing priorities and projects that balance conversion optimization, technical improvements, and new capabilities
- Analyze user behavior, conversion funnels, and test results to identify what's working and what needs to change
- Establish regular reporting cadence to communicate website performance, organic growth metrics, and experiment results to leadership and cross-functional teams
- Understand B2B SaaS marketing and sales motions to drive cross-functional success
Requirements:
- 4+ years of growth product management experience; particularly in a fast-paced product-led growth environment
- Deep analytical aptitude, with the ability to independently analyze data identify growth opportunities, and make actionable decisions
- Expertise with hypotheses-driven website experimentation and its relevant toolstack including Google Analytics, A/B testing tools, design collaboration tools like Figma, and content management systems like Contentful or Sanity. SQL/Python is a plus
- Working knowledge of GEO/AEO principles and modern search optimization tactics for AI-powered search engines
- Exceptional interpersonal communication, relationship management, and organizational skills, with a proven ability to lead complex, multi-quarter, cross-functional projects.
- Bias for action with strong ability to work autonomously—you identify opportunities, make decisions quickly with imperfect information, and ship iteratively rather than waiting for perfect conditions. Genuine empathy for developers and excitement about building products they'll love
Benefits:
- Medical/dental/vision insurance with 100% coverage for employees
- Company contribution to your FSA
- Flexible Time Off - take the time you need
- Life Insurance, short and long term disability insurance
- 401(k)
- Wellness programs
- Annual professional development budget
- Financial planning and legal advice
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