GTM Strategy & Operations Director
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Job Description
Director of GTM Strategy & Operations leading market strategies for Solera's product portfolio, ensuring alignment across teams and driving market expansion.
Responsibilities:
- Own GTM strategy end-to-end — positioning, messaging, and value propositions
- Lead planning and execution for product launches, platform enhancements, and AI-enabled capabilities
- Drive market expansion into new verticals, geographies, or segments; manage land-and-expand and PLG motions
- Build GTM operational infrastructure — frameworks, processes, and cross-functional rhythms
- Align Marketing, Sales Enablement, Demand Gen, and Professional Services around shared GTM motions
- Establish GTM performance metrics and reporting cadences; apply RevOps principles
- Partner with Sales on enterprise opportunities — executive presentations, deal-specific messaging, and win strategy
- Oversee core GTM assets: pitch decks, solution briefs, battlecards, and customer value stories
- Own competitive intelligence and a win/loss program; translate insights into sharper positioning
Requirements:
- 8+ years in GTM strategy, product marketing, or revenue operations within B2B SaaS or enterprise technology
- Proven ownership of end-to-end GTM for complex platforms or portfolios with measurable pipeline and revenue impact
- Track record building GTM processes from scratch in high-growth or pre-scale environments
- Experience with pricing and packaging strategy, market expansion, and land-and-expand or PLG motions
- RevOps or Sales Ops exposure: CRM hygiene, funnel metrics, forecasting, and attribution models
- Win/loss program or VOC research ownership; ability to convert insights into positioning and competitive strategy
Benefits:
- health insurance
- retirement plans
- paid time off
- flexible work arrangements
- professional development
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