Head of Design – AI Startup
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Job Description
Head of Design owning end-to-end UX for AI-driven social-discovery products. Leading designers and using experimentation to improve conversion, retention, and LTV.
Responsibilities:
- Own the product's end-to-end user experience, from ad creative and landing pages through onboarding, avatar selection, chat, media generation, and retention loops
- Grow product metrics through design, including conversion to purchase, retention, and LTV
- Form hypotheses, prioritize them, validate them through A/B tests, and take them through release
- Set a single design direction and evolve the design system across UI, UX patterns, character visual style, generated content, animation, and UX copy
- Lead a design team of 2 product designers, a UX writer, and a researcher
- Build design processes and cross-functional collaboration with product, analytics, marketing, and engineering
- Turn research, user interviews, and support insights into roadmap initiatives aligned with business priorities
Requirements:
- 3+ years leading a design team of 3 or more
- Experience in B2C daily-use products, such as AI companions, social, dating, health & fitness, edtech, or messengers
- Experience with products having 2M+ MAU or $50M+ in revenue
- Cases demonstrating measurable design impact on conversion rate, retention, or LTV, including before-and-after numbers
- Strong product design expertise: UX, UI, user flows, information architecture, and prototyping
- Confident proficiency in Figma
- Experience building and maintaining design systems
- Proven cross-functional work with product and analytics
- Experience with A/B testing
- Familiarity with prioritization frameworks such as RICE
- Data-driven decision-making
- Strong visual eye and taste paired with an analytical mind
- English at C1 level or above
Benefits:
- Remote opportunity to work full-time
- Vacation: 28 calendar days per year
- 7 wellness days per year (time off)
- Bonuses up to $5000 for recommending successful applicants for positions in the company
- 50% payment for professional training, international conferences, and meetings
- Corporate discount for English lessons
- Health benefits: up to $1,000 gross per year per employee for self-purchased health insurance or doctor’s fees for yourself and close relatives if not eligible for corporate medical insurance
- Equipped workplace and necessary equipment in offices or co-working locations
- Reimbursement of workplace costs up to $1,000 gross once every 3 years for other locations
- Internal gamified gratitude system with bonuses exchangeable for merchandise, team building activities, massage certificates, etc.
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