Manager, Marketing Communications
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Job Description
Manager of Marketing Communications at YMCA developing strategic communication plans and executing daily communication activities for operational departments and practice areas.
Responsibilities:
- Helps develop and execute strategic communication plans for Y-USA operational departments and practice areas
- Achieve organizational goals and deliver important information and resources to Y-USA staff and local YMCA audiences
- Partners with Director, Marketing Communications to develop strategic communications plans for operational departments and practice leaders
- Convenes communications team stakeholders to contribute to strategic communication planning for operational departments and practice leaders
- Develops and executes daily communication activities in alignment with strategic priorities
- Provides regular communications counsel to operational departments and practice leads
- Collaborates with operational department team members and appropriate Marketing Communication teams to ensure communication materials and plans meet expectations for editorial quality and brand alignment
- Tracks communication collateral spending for operational departments to ensure projects remain within assigned budget
- Develops and posts operational departments’ content on LINK on an ongoing basis
- Performs other duties as assigned by Director, Marketing Communications or Vice President, Organizational Communications
Requirements:
- Bachelor's degree in Communications, Public Relations or a related field is required
- Minimum 5-7 years of professional communications experience is required
- Prior experience supporting government relations and advocacy initiatives is a plus, but not required
- Experience developing and executing communication plans is required
- Experience developing content for various communication tools including websites, newsletters, brochure and blogs is required
- Experience creating content for and managing the production of marketing/communications collateral is required
- Excellent, verbal, written and interpersonal communication skills are required
- Strong planning and organizational skills are required
- Demonstrated ability to balance multiple priorities and meet tight deadlines is required
- Demonstrated ability to develop and maintain strong, collaborative client relationships is required
- Ability to work independently as well as within a team environment across all levels of the organization is required
- Ability to think creatively, strategically and proactively, and translate ideas into effective communication approaches and products, is required
- Commitment to the YMCA character development values of caring, honesty, respect and responsibility is required.
Benefits:
- medical
- dental
- vision
- defined benefit plan (retirement savings)
- defined contribution plan (403(b) plan)
- life and disability insurances
- technology stipend
- generous paid time off
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