Media Buyer – 1099 Contractor
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Job Description
Performance Marketing Media Buyer managing performance marketing for mental fitness apps. Collaborating with the Director of Growth to drive user acquisition through creative testing and data analysis.
Responsibilities:
- Build, optimize, and maintain performance marketing campaigns on Paid Social and/or DSP channels
- Drive efficient new user acquisition to one of our flagship apps
- Present weekly performance trends and campaign optimization recommendations
- Ideate and execute A/B tests to continuously improve campaign performance
- Write weekly creative briefs
- Monitoring and updating project trackers for media buying projects and creative testing
Requirements:
- 2+ years of performance marketing experience in AppLovin or Meta for US-based audiences
- Experience with hands-on-keyboard management of direct-response campaigns
- Understanding of performance marketing direct-response KPIs like CAC, ROAS, and LTV
- Ability to navigate business intelligence tools like Looker, Amplitude, or Tableau
- Strong attention to detail and project management skills
- A true builder’s mindset: proactive, resourceful, and comfortable navigating ambiguity
Benefits:
- Fully remote work environment
- Professional development opportunities
- Inclusive company culture
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