Regional Sales Manager, Ice Cream – Naturals
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Job Description
Regional sales manager driving UNFI/KEHE growth for Magnum Ice Cream’s Naturals channel. Growing Whole Foods and Sprouts through distributor strategy, retail execution, and trade investment.
Responsibilities:
- Accelerate profitable ice cream growth through UNFI/KEHE and the retailers they serve within the assigned naturals channel
- Build strong distributor relationships and connect corporate plans with regional execution
- Translate brand and category priorities into distribution, assortment, promotional, and merchandising opportunities
- Develop and execute customer plans delivering sustainable growth, disciplined investment, and strong retail execution
- Own and strengthen relationships with UNFI/KEHE corporate and regional stakeholders and relevant retail customers
- Focus on growing Whole Foods and Sprouts Markets
- Work closely with Magnum Customer Channel teams to develop new products and grow existing ice cream brands
- Deliver sales, profit, share, distribution, and execution goals across the ice cream portfolio
- Improve return on customer investment
- Develop business plans connecting distributor priorities, retailer needs, brand strategies, and company objectives
- Translate corporate assortment and promotional plans into regional execution
- Identify retailer-specific growth opportunities with UNFI teams
- Expand distribution and secure new item authorizations
- Improve assortment and drive promotional and merchandising execution
- Coordinate broker and distributor sales resources to align priorities, communicate selling plans, and track execution
- Apply company and customer P&L management, trade strategy, and net revenue management discipline to investment decisions
- Evaluate promotional effectiveness and identify opportunities to improve returns
Requirements:
- Candidates must be legally authorized to work in the United States on a full-time basis without the need for current or future employer sponsorship
- Undergraduate degree
- 8+ years of sales, customer business development, distributor management, account management, or related CPG commercial experience
- Preferably brings UNFI, wholesale grocery, distributor, or regional retail customer management experience
- Experience developing customer plans, managing trade investment, and delivering sales, profit, distribution, and promotional objectives
- Understands distributor-led selling and can connect corporate priorities with regional and retailer-level execution
- Ideally has working knowledge of Circana/IRI, Nielsen, distributor reporting, customer POS data, trade promotion management, and retail execution tools
- Strong business acumen, financial management, negotiation skills, and net revenue management discipline
- Ability to build trusted relationships and influence internal partners, distributor teams, and external sales resources without direct reporting authority
- Ability to translate data and category insights into persuasive selling stories, clear priorities, and actionable growth plans
- Self-starter with ownership, urgency, creativity, and a collaborative mindset
- Employment eligibility verification required
- Successful completion of applicable pre-screening tests, which may include drug screening, background check, credit check, and DMV check
Benefits:
- Market-competitive pay and performance related rewards
- Flexible ways of working
- Support for health, wellbeing and life outside of work
- Time off to rest and recharge
- Ongoing learning and development opportunities
- Medical, dental and (where applicable) vision coverage
- Health and wellbeing support, including employee assistance programs and wellness initiatives
- Health-related savings and spending accounts
- Retirement savings programs with a competitive matching plan
- Additional employee perks (e.g., corporate discounts, commuter or learning support)
- Bonus eligibility
- Long-Term Incentive (LTI) eligibility
- Health insurance, including prescription drug, dental, and vision coverage
- Life insurance and disability benefits
- Parental leave
- Sick leave
- Paid vacation and holidays
- Access to numerous voluntary benefits
- Roles with real accountability and visible impact
- Continuous learning and development
- Reward linked to performance and contribution
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