Senior Growth Manager – SEO, ASO
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Job Description
Senior Growth Manager responsible for SEO and ASO strategies at Trust Wallet. Leading growth initiatives and cross-functional collaboration for scaling user acquisition globally.
Responsibilities:
- Develop and execute a global SEO roadmap (technical, on-page, content) to improve rankings and traffic.
- Conduct audits, keyword research, and performance tracking across web properties.
- Lead App Store Optimization (ASO) strategy across iOS and Android for all key markets.
- Manage localization, A/B testing, creatives, and in-app events in multiple languages.
- Optimize for cost-effective installs, retention, and user quality.
- Work closely with Product, Engineering, and Data teams to drive growth experiments, funnel improvements, and user lifecycle initiatives.
- Analytics & Reporting: maintain dashboards, monitor KPIs, and own performance reporting across all acquisition channels.
Requirements:
- 5+ years in growth marketing, with deep hands-on experience in SEO, ASO, and performance media
- Strong familiarity with tools such as Plausible, Adjust, GA4, GSC, Firebase, Sensor Tower, App Store Connect
- Experience working in crypto/Web3, fintech, or high-growth mobile product environments
- Data-driven mindset, with a bias for action and experimentation
- Excellent communication skills and the ability to work cross-functionally in a fast-paced remote setup.
Benefits:
- Be a part of the world’s leading blockchain ecosystem that continues to grow.
- Excellent learning and career development opportunities.
- Work alongside diverse, world-class talent, in an environment where learning and growth opportunities are endless.
- Tackle fast-paced, challenging and unique projects.
- Work in a truly global organization, with international teams and a flat organizational structure.
- Work fully remotely with flexible working hours.
- Enjoy competitive salary and benefits.
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