Senior Local SEO Manager – Home Services
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Senior Local SEO Manager specializing in Home Services, responsible for managing local SEO strategies and execution for clients across the U.S. Optimize marketing efforts for lead generation in competitive service areas.
Responsibilities:
- Own local SEO strategy and execution for multiple home-services clients
- Build and manage SEO roadmaps focused on rankings, leads, and local visibility
- Drive consistent Google Business Profile performance across competitive service areas
- Lead scalable SEO processes, QA checks, and reporting standards
- Stay current on Google updates, local ranking factors, AI-influenced search trends, and E-E-A-T for service businesses
- Optimize GBPs for service-area and hybrid businesses
- Improve rankings across primary cities and surrounding service areas
- Manage categories, services, attributes, citations, media, and trust signals
- Support sustained map pack visibility in competitive metro markets
- Build and review content strategies for service pages, city pages, and blogs
- Create SEO briefs aligned with local intent and lead generation
- Ensure content quality, local relevance, and conversion effectiveness
- Collaborate with human and AI-assisted writers while maintaining standards
- Conduct technical SEO audits (indexation, crawlability, internal linking, CWV awareness)
- Work with WordPress and development teams to implement fixes
- Coordinate local link building, citations, and authority-building efforts
Requirements:
- 4+ years of hands-on SEO experience with direct home-services or service-based industry exposure• Proven success improving local SEO and GBP rankings for service-area businesses• Experience in competitive metro markets and multi-location SEO environments• Strong WordPress experience (on-page and technical implementation)• Solid technical SEO fundamentals and reporting capabilities• Ability to manage multiple clients and priorities effectively• Non-negotiable: Prior professional remote work experience, fluency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana or similar), and experience supporting US- or UK-based teams
Benefits:
- Highly competitive, transparent compensation
- Rewarding performance and results
- Industry-leading pay
Similar Jobs
SEO Lead
SEO Lead driving local SEO strategies for home-services clients. Collaborating with teams to enhance organic growth through effective SEO execution.
Editor-in-Chief, SEO, AEO Content
Editor-in-Chief overseeing editorial engine and AI-native production at Jerry.ai. Leading content strategy and maintaining high standards of YMYL finance content across platforms.
SEO Manager – Junior/Senior
SEO Manager responsible for creating content strategies and optimizing client rankings. Web design agency focused on increasing customer inquiries and visibility through SEO and AI tools.
SEO Engineer
SEO Engineer responsible for technical analysis and content engineering to enhance Organic Search visibility for clients. U.S. remote work with minimal travel required.
SEO Manager
SEO Manager planning and implementing SEO strategy to accelerate organic search performance for Driven Brands. Collaborating with brand partners to optimize content for over 4,000 locations.
SEO Content Writer
SEO Content Writer producing original, SEO-optimized content for automotive industry clients. 100% remote position available for candidates in LATAM and Europe.
SEO Specialist
SEO Specialist driving organic traffic and improving rankings for automotive clients in a fully remote, award-winning digital marketing agency. Collaborating with SEOs, content writers, designers, and developers to implement effective SEO strategies.
Junior SEO/GEO Content Executive
SEO/GEO Content Executive at performance.io supporting a growing US client base. Collaborating on medical research, SEO strategy, and content optimization across global markets.
Linkbuilding & OffPage SEO Freelancer
SEO Freelancer specializing in OffPage SEO and link building at SEMSEO Solutions. Collaborating on digital marketing strategies and outreach campaigns while maintaining sustainable SEO practices.
Associate SEO Specialist
Associate SEO Specialist enhancing Pella Corporation's digital presence through SEO strategies. Collaborating across teams to optimize site quality and performance metrics.
SEO Manager
SEO Manager optimizing visibility across multiple platforms at Day Translations. Responsible for creating a Search Everywhere strategy and managing content for improved SEO results.
SEO Performance Executive – 12 month contract
SEO Executive managing SEO strategies and reporting for purpose-driven clients within a remote team. Leading technical audits, content strategies, and client presentations for impactful results.
SEO Specialist
SEO Specialist improving SEO programs for healthcare SaaS clinics while leading escalations and developing team skills.
SEO Onboarding Representative
SEO Onboarding Representative for healthcare SaaS product. Responsible for improving SEO outcomes across over 300 clinics by developing teams and strategies.
Senior SEO Content Strategist
SEO Content Strategist developing and executing global SEO content strategy for Valtech as The Experience Innovation Company. Responsible for organic content performance and collaboration across marketing teams.
Organic Search Manager
Organic Search Manager leading SEO and AI Search Optimization strategies for Kapitus. Collaborating to improve organic visibility and drive qualified traffic to enhance brand awareness and business growth.
SEO Copywriter
SEO Copywriter generating SEO-optimized content enhancing organic traffic for Factorial's HR management solutions. Collaborating closely with marketing, product, and sales teams to align content with business goals.
Associate SEO Director
Associate SEO Director overseeing organic services at Amsive, focusing on strategy and client retention. Managing SEO teams and improving operational efficiency for sustainable growth.
Senior Content Marketer, SEO
Senior Content Marketer writing and optimizing SEO content for B2B technology clients. Collaborating with a remote team and managing multiple accounts for performance reporting.
SEO Link Builder
SEO Link Builder executing outreach campaigns for NoGigiddy, a platform for gig workers. Prioritizing high-quality backlinks to enhance search rankings without needing a degree.