SEO Specialist
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Job Description
Freelance SEO Specialist improving global brands’ Swedish-market visibility across search engines and AI platforms. Conducting technical audits, content optimization, and LLM visibility projects.
Responsibilities:
- Support the digital department in helping global brands expand into the Swedish market
- Work on SEO and digital visibility projects
- Improve brand performance across traditional search engines and emerging AI-powered platforms
- Conduct technical SEO audits
- Conduct LLM visibility audits
- Review Core Web Vitals, hreflang, and canonicals
- Develop content strategies and optimize content
- Provide technical SEO consulting
- Develop AI prompts
- Perform website crawls and SEO analysis
- Conduct keyword research and optimization
- Explain how experience matches the role and provide examples of Swedish-market SEO projects, activities, or brands
Requirements:
- Native proficiency of Swedish
- Fluent English
- Strong technical and on-page SEO knowledge
- Experience with international SEO and localisation
- Familiarity with AI search, LLMs, and prompt engineering
- Proficiency with SEO tools such as Screaming Frog, Google Search Console, Ahrefs, Semrush, or similar
- Bachelor's Degree (application question)
- Availability estimate in hours per week
- Gross hourly rate provided in USD
- Preferred work location: Gothenburg, Malmö, or Remote, Sweden
Benefits:
- Flexible freelance opportunity
- Project-based assignments
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