Senior Product Manager, Personalization
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Job Description
Senior Product Manager leading product vision and execution of personalization systems at CookUnity. Collaborating across teams to enhance user experience and customer retention.
Responsibilities:
- Define & Drive Product Strategy
- Own the end-to-end personalization roadmap including recommendations, ranking algorithms, adaptive feed, intent modeling, and predictive food preferences.
- Build a unified personalization strategy that spans discovery, ordering, search, and post-order experiences.
- Translate customer insights and behavioral data into frameworks for “personalized ordering journeys” across weekly menus.
- Ship High-Impact Personalization Features
- Partner with Engineering and ML to design, build, and iterate on models that personalize menus, recommendations, and content surfaces.
- Launch new ML-powered features—e.g., personalized ranking, contextual suggestion surfaces, food-intent clustering, dietary preference modeling, and personalization-aware UX.
- Drive experimentation, A/B testing, and offline/online model evaluation frameworks to measure lift rigorously.
- Deeply Understand Customer Behavior
- Develop a sophisticated understanding of eater behavior patterns, including early-week ordering signals, cuisine preferences, dietary constraints, and long-term engagement drivers.
- Work closely with Data Science to identify behavioral segments, affinity clusters, and downstream retention impacts.
- Cross-Functional Leadership
- Partner with Design to craft highly intuitive and adaptive user experiences (e.g., adaptive homepages, personalized filters, “you might love,” order-again flows).
- Work with Chefs and Culinary to incorporate menu diversity, cuisine metadata, and ingredient-level signals into personalized experiences.
- Collaborate with Growth, CRM, and Marketplace teams to personalize acquisition, onboarding, and reactivation journeys.
- Drive Measurable Business Impact
- Improve core funnel metrics (CVR, add-to-cart rate, search success rate).
- Lift order retention, order frequency, and net AOV for all eater segments.
- Increase long-term revenue and reduce decision friction for customers navigating a large menu.
Requirements:
- 7+ years of product management experience, including at least 4+ years working on personalization, search, recommendations, ML/AI products, or similar domains.
- Strong analytical and technical intuition; can work closely with ML/infra teams and reason about relevance, ranking, and experimentation approaches.
- Proven ability to drive complex products from concept to launch in fast-paced environments.
- Experience with A/B testing platforms, online metrics, offline model evaluation, and data-driven decision making.
- Strong user experience instincts with a track record of collaborating closely with design.
- Excellent communication skills and ability to influence stakeholders at all levels.
Benefits:
- 💸 Get paid in USD
- 🗺 Work remotely: design the life that you want
- ⛱ Enjoy 15 days of vacation each year from the start date
- 🎄 16 fully paid Argentinean holidays
- 🩺 Healthcare Benefit: Monthly stipend to use in your preferred healthcare provider
- 🗓️ 5- year Sabbatical: After 5 years with CookUnity, you get a 4-week paid sabbatical
- 🐣 Paid Family leave
- 🕯 Compassionate Leave: 3-5 days each time the need arises
- 🧘🏽♀️ Customize the benefits that suit your needs! Access a range of perks tailored to you, including learning opportunities, wellness memberships, delivery apps, and more through our comprehensive benefit platform
- 🧑🏫 Personalized English coach
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