VP of Product Management – Monetization
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Job Description
Lead product strategy and execution for monetization at Yelp, crafting ad products and ensuring user experience. Overseeing ad systems that deliver marketplace value for all clients.
Responsibilities:
- Unify the larger organization across Product, Engineering, Operations, and GTM teams under a single vision
- Set the long-term vision, strategy, and roadmap for monetization products
- Lead and develop PMs; build strong partnerships with engineering, design, data science, and revenue teams
- Prioritize product investments across competing roadmaps
- Drive improvements to sponsored results, ad delivery and reporting, creative optimization, and ad load/placement strategy
- Raise performance and engagement on business pages
Requirements:
- Ability to navigate executive stakeholders with strong, sometimes competing opinions
- Thoughtful, strategic product leader
- Proven track record of building and launching innovative ad products or monetization features at scale
- Deep, hands-on experience with advertising products
- Understanding how auction mechanics affect the consumer experience
- Experienced with revenue-generating products backed by clear business metrics
- Proven ability to lead large cross-functional initiatives across engineering, design, data science, and go-to-market
- Familiarity with consumer marketplaces or local discovery
Benefits:
- Full medical, vision, and dental
- 15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter)
- 12 paid holidays, plus one floating holiday
- Up to 14 weeks of parental leave
- Monthly wellness subsidy
- Work from home reimbursement
- Flexible spending account
- 401(k) retirement savings plan
- Employee stock purchase plan
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