Affiliate Marketing Lead – Sports Predictions
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Job Description
Affiliate Marketing Lead responsible for establishing and accelerating the affiliate acquisition channel for sports predictions product. Focused on significant channel growth and core KPIs like Brand Awareness and New Customer Acquisition.
Responsibilities:
- Own the entire affiliate program lifecycle, transitioning rapidly from partner identification and recruitment to establishing management and optimization processes.
- Identify and integrate a broad spectrum of partners, including sports publications, display networks, sub-affiliate networks, and strategic API/widget integrations.
- Collaborate with or manage specialist external agencies to execute segments of the partnership strategy.
- Partner with the Sports Prediction Growth Hacker to design, test, and implement bespoke affiliate incentives and campaign mechanics.
- Drive aggressive promotion of key sports events and prediction markets to ensure critical revenue periods are maximized across the partner portfolio.
- Maintain a rapid pace to align with product development cycles.
- Utilize Tableau and Impact.com reporting to measure and communicate growth and channel value to senior leadership.
Requirements:
- 5+ years of experience managing and building affiliate programs, specifically within US Sports Betting (OSB), financial services, or regulated gaming.
- Proven experience in building an affiliate program from scratch or launching a new acquisition channel in a highly regulated market.
- Expert technical proficiency with Impact.com is a must.
- Commercial Closing Skills: A strong negotiator able to rapidly secure mutual partnership agreements and manage agency relationships.
- Self-Starter Temperament: Ability to thrive under pressure, meet tight deadlines, and find solutions in ambiguous environments.
Benefits:
- Competitive salary
- Attractive annual leave entitlement including: birthday, work anniversary
- 401(k) plan with employer match
- Eligible for company-sponsored group health, dental, vision, and life/disability insurance
- Work Flexibility Adoption. Flexi-work hour and hybrid or remote set-up
- Aspire career alternatives through us. Our internal mobility program can offer employees a diverse scope.
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