Core Experience, AI Product Manager
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Job Description
Product Manager owning Binance’s core platform experience and AI-powered personalization. Optimizing onboarding, recommendations, and user journeys for millions of cryptocurrency-exchange users.
Responsibilities:
- Own and drive core platform features across Homepage, User Center, AI Generative UI, and Market pages
- Manage general site operations, compliance tracking, localization, and content display configuration
- Design and optimize onboarding flows and user journeys to improve new user conversion and activation
- Apply UI/UX sensibility and design thinking to consumer-facing product experiences
- Design and iterate recommendation and personalization strategies for personalized content delivery
- Partner with engineering teams to build and refine personalization engines and generative UI experiences
- Drive cross-functional execution across engineering, design, data, and business stakeholders
- Ensure product delivery through strong stakeholder management
- Collaborate with AI teams, search/recommendation algorithm teams, and LLM teams to translate model capabilities into user value
- Define success metrics, run experiments, and iterate based on data
- Support business units with exposure and growth initiatives across the App
Requirements:
- 5–10 years of product management experience, with a strong foundation in fintech, crypto/Web3, or AI-driven products
- Willingness to learn and adapt
- Financial product experience with deep understanding of 2C product design, UI/UX principles, and design thinking
- Ability to uphold quality standards while balancing user needs and business demands
- Strong analytical and data-driven mindset
- Ability to structure ambiguity into clear product specifications
- Ability to use data to justify decisions and define meaningful success metrics
- Proven ability to ship user-facing products with measurable impact on conversion and engagement
- Fast execution with strong self-problem-solving capability and independent thinking
- Exceptional stakeholder management
- Experience with platform/middle-office products strongly preferred
- Experience partnering with search/recommendation algorithm teams and LLM initiatives is a strong plus
- Experience in fintech, crypto/Web3, or AI-driven products
Benefits:
- Competitive salary and company benefits
- Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
- Opportunities for career growth and continuous learning
- Flat organizational structure
- Autonomy in an innovative environment
- Equal opportunity workplace
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