Customer Advocacy and Communications Manager
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Job Description
Customer Advocacy & Communications Manager amplifying customer voice at Illumio. Leading customer advocacy programs and strategic communications for customer engagement.
Responsibilities:
- Build and grow a pipeline of customer advocates in partnership with Sales and Customer Success
- Develop compelling case studies, testimonials, and success stories
- Manage and scale customer reference and speaker programs
- Support customer participation in webinars, events, analyst engagements, and media opportunities
- Drive and expand Illumio’s presence on third-party review platforms (e.g., G2, Gartner Peer Insights, marketplaces)
- Package and promote customer stories for internal enablement and external marketing campaigns
- Drive the strategy and execution of customer communications, including newsletters, announcements, product updates, and executive messaging
- Partner with Product, Customer Success & Support to ensure clear, consistent messaging across the customer journey
- Develop targeted communications to drive product adoption & engagement
- Establish communication cadences and best practices to optimize customer engagement
- Measure and report on the effectiveness of advocacy and communications programs
Requirements:
- 5+ years of experience in customer marketing, advocacy, or customer communications (enterprise B2B experience preferred; cybersecurity a plus)
- Proven ability to build trusted relationships with customers and cross-functional stakeholders
- Exceptional storytelling and writing skills across multiple formats and channels
- Experience managing third-party review programs (e.g., G2, Gartner Peer Insights)
- Strong organizational skills with the ability to manage multiple programs simultaneously
- Data-driven mindset with experience measuring engagement and program impact
- Bachelor’s degree in Marketing, Business, or related field
Benefits:
- Medical, Dental, Vision Coverage
- Health and Dependent Savings Accounts
- Life and Disability Programs
- Paid Parental Leave
- Voluntary Benefit Programs
- Company Sponsored Wellness Program
- Wellness Reimbursement Program
- Retirement Savings
- Equity Opportunities
- Paid time off and Paid Holidays
- Employee Incentive Program
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