Director of Social Media
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Director of Social Media leading strategy for social media across platforms in a remote creative agency. Managing a team while ensuring client social presence drives growth.
Responsibilities:
- Lead, manage, and grow the social media department — including strategists, content creators, and channel specialists
- Set the team's operating model: workflows, content calendars, approval processes, and output standards
- Conduct regular 1:1s and performance reviews, providing strategic coaching and career development support
- Partner with the Director of Client Strategy to ensure social deliverables align with client goals and account strategy
- Own the agency's approach to organic social strategy across platforms: Instagram, TikTok, Facebook, LinkedIn, YouTube, Pinterest, and emerging channels
- Develop platform-specific content frameworks tailored to each client's audience, industry, and brand voice
- Define KPIs and reporting frameworks for social performance across the client portfolio
- Collaborate with the paid media team on social content that supports paid campaigns and retargeting efforts
- Partner with Creative on visual content standards, campaign conceptualization, and brand-consistent execution
- Support new client onboarding by establishing social strategy foundations and early content direction
Requirements:
- 8+ years of experience in social media strategy and management, with at least 2 years in a department or team leadership role
- Proven track record managing social media for multiple client accounts simultaneously in an agency environment
- Deep platform expertise across Instagram, TikTok, Facebook, LinkedIn, YouTube, and Pinterest — including content formats, algorithms, and analytics tools
- Experience developing social strategies for regulated industries (healthcare, legal, financial services, home services) is a strong plus
- Strong content sensibility: you know what makes content stop the scroll, build community, and drive action
- Excellent communication and presentation skills — able to translate strategy to clients and inspire a creative team
- Proficiency in social media management platforms (Later, Sprout Social, Hootsuite, or similar) and analytics tools
- Comfort with AI-assisted content tools and a proactive approach to integrating them into workflows
- Strong organizational skills and the ability to manage multiple priorities across a remote, fast-moving team
- Bachelor's degree in Marketing, Communications, Journalism, or a related field — or equivalent demonstrated experience.
Benefits:
- 100% remote work environment
- Flexible scheduling with core collaboration hours
- Paid time off + agency-observed holidays
- Professional development and platform/tool access budget
- Collaborative, AI-forward team culture that values innovation and continuous learning
- Opportunity to shape and scale a department at a high-growth agency
Similar Jobs
Marketing Specialist – Email and Social Media
Email and Social Media Marketing Specialist developing and optimizing email marketing strategies to drive engagement and boost conversions. Collaborates with teams to enhance campaign effectiveness and revenue growth.
Social Media & Content Intern, Part-Time
Creative Social Media Intern helping scale the Pete the Planner brand across digital platforms. Engaging in content creation for various social media formats.
Content & Community Manager – Social Media, Organic Growth
Content & Community Manager for an expanding company focusing on social media and community engagement. Creating relevant content and managing online audience interactions.
Social Media Analyst
Social Media Analyst navigating major platforms to protect brand sentiment. Analyzing trends and creating insights to inform leadership decisions.
Social Media Outreach, Lead Generation Virtual Assistant
Marketing Virtual Assistant providing support for social media outreach and lead generation efforts worldwide. Focused on prospecting and outreach execution with structured systems and SOPs.
Social Media Manager
Apprentice Social Media Manager at Culinary Agency focused on video content and social media strategy. Engage in gastronomy-related projects and support the Community Manager.
Graphic Designer, Social Media Intern
Graphic Designer & Social Media Intern designing social media content for LATAM brand elevation. Supporting engagement projects and creative initiatives across digital platforms.
Social Media Support Associate – Contractor
As an Independent Contractor, promote the GoTo Telemed platform. Engage local markets through social media and lead generation activities.
Social Media Manager
Social Media Manager overseeing multi-platform strategy and performance for Black Rifle Coffee Company. Leading content distribution, engagement optimization, and performance tracking across various channels.
Network Professional – Insurance, Finance, Administration, Social Media, Design, Virtual Support Roles
Connecting experienced professionals with opportunities in the brokering and insurance sectors. Building a diverse talent pool for swift client placements.
Social Media Manager – Community
Social Media Manager for Jerry.ai to build and grow organic presence across Reddit, Quora, and TikTok. Engage users and develop community playbooks for effective participation.
Social Media Manager
Social Media Managers supporting GI-TOC's global content strategy through digital channels. Driving engagement, content production, and dissemination in a multicultural environment.
Senior Social Media Manager
Senior Social Media Manager managing organic and paid social strategies for law firm clients. Overseeing campaigns and content while analyzing performance for multiple accounts.
Senior Social Media Manager
Senior Social Media Manager managing social media strategy for law firm clients. Responsible for planning and optimizing social campaigns as well as content direction.
Senior Social Media Manager
Senior Social Media Manager overseeing social media strategy and execution for multiple law firm clients. Planning, managing, and optimizing campaigns while ensuring content quality.
Social Media Manager
Social Media Manager enhancing global brand visibility in a fast-paced, regulated industry. Driving content creation and collaboration with influencers in Mozambique.
Social Media Intern, Russian-speaking
Social Media Intern with Transparent Hiring supporting content creation and execution in a fast-growing relocation agency. Seeking fluent English and Russian speakers in Serbia, Georgia, or Armenia.
Social Media Manager
Lead Social Media Strategy for Watkins Wellness, managing multiple brands and enhancing online presence. Oversee reputation management and collaborate with cross-functional teams for marketing success.
Technical Officer, Social Media
Technical Officer supporting NIWL social media project communications and content creation. Conducting outreach and delivering messaging across various platforms until August.
Social Media, Community Manager
Social Media & Community Manager for creative marketing agency. Leading brand engagement and community efforts across multiple social media platforms while nurturing creator relationships.