Go-to-Market Project Manager – Marketing Strategy, Execution
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Job Description
Go-to-market project manager leading SEO content, email campaigns, and sales collateral for Codekeeper’s cloud software escrow solutions. Coordinating marketing and sales to drive leads and conversions.
Responsibilities:
- Lead and execute the go-to-market process, aligning content with company objectives
- Manage SEO-optimized content across the website, blog, and social media
- Oversee creation of compelling calls to action that drive engagement
- Write, edit, and analyze mass, transactional, and drip email campaigns
- Manage and create gated content and sales collateral, including ebooks and infographics
- Monitor relevant industry news and communicate with authority
- Continuously optimize content to align with brand guidelines and drive results
- Collaborate with sales to create content contributing to lead generation and conversions
- Coordinate cross-functional teams and launch marketing campaigns
- Translate business goals into measurable, market-facing strategies
Requirements:
- Strong writing, editing, and proofreading skills, with a focus on creating compelling marketing content
- Ability to pragmatically use tools like ChatGPT to generate unique and high-quality content efficiently
- Deep knowledge of industry trends, best practices, and emerging technologies in marketing and content management
- Proven project management skills, with the ability to prioritize and meet deadlines
- Strong communication and interpersonal skills, with the ability to collaborate effectively across teams
- 3+ years in content creation and marketing project management
- Experience with HubSpot and Figma is a plus
Benefits:
- A passionate and fun-loving team that thrives on collaboration
- A startup mindset with ample opportunities for personal and professional growth
- Regular team activities and collaborative sessions
- A comprehensive onboarding process, with a ramp-up period to set you up for success
- A supportive team that values open communication, direct feedback, and your contributions
- The chance to shape the future of software escrow and make a direct impact on the business
- Remote-first company
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