Lead Analyst – Growth
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Job Description
Lead Growth Analyst driving growth analytics and strategy for Branch, an AI-based lending fintech. Manage a team of analysts to shape user acquisition, retention, and monetization strategies.
Responsibilities:
- Define and own the growth metrics framework (acquisition, activation, retention, monetization)
- Identify key levers across the funnel and prioritize high-impact opportunities
- Partner with leadership to translate business goals into measurable growth plans
- Build and standardize A/B testing and experimentation frameworks across Product and Marketing
- Drive hypothesis generation, prioritization, and impact measurement
- Own end-to-end funnel visibility across marketing → onboarding → engagement → conversion
- Identify drop-offs, inefficiencies, and hidden constraints in the user journey
- Manage and mentor Product and Marketing Analysts
- Set analytical standards, review outputs, and ensure high-quality insights
- Act as a strategic partner to Product, Marketing, Credit, and Business teams
- Ensure robust, scalable dashboards and reporting for growth metrics
- Drive improvements in data quality, tracking, and instrumentation
Requirements:
- 7+ years in analytics, with strong exposure to growth/product/marketing analytics
- Experience in consumer tech / fintech / high-growth startups
- Prior experience managing analysts and leading projects end-to-end
- Prior experience of scaling analytics functions
- Strong SQL + Python skills
- Ability to move from data → insight → business action
- Leading strategic projects end to end (Ideation to execution to impact measurement)
- High ownership — thinks like a business owner, not just an analyst
- Structured thinking with strong prioritization ability
- Comfortable with ambiguity and fast-paced environments
Benefits:
- Competitive salary and equity package
- Fast-paced, collaborative, and high-autonomy work culture
- Hybrid work setup designed for flexibility and work-life balance
- Fully paid group medical insurance and personal accident insurance
- Generous paid time off, plus company-declared public holidays
- Fully paid parental leave for fathers and non-birthing parents (12 weeks), in addition to 26 weeks of statutory maternity leave
- Monthly WFH stipend, along with a one-time home office setup budget
- $500 annual professional development budget
- Quarterly social meet-ups and sponsored monthly team lunches
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