Publishing Manager – Product & Growth
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Job Description
Publishing Manager improving CrazyLabs’ mobile games through player data, product iteration, and growth experimentation. Collaborating with studios and internal teams to scale game performance.
Responsibilities:
- Work with studios to improve gameplay, player experience, and performance
- Analyze KPIs, player behavior, gameplay, and market benchmarks
- Turn insights into clear priorities and product recommendations
- Help improve progression, economy, monetization, content, and level design
- Guide experiments, A/B tests, and product iterations
- Collaborate with Analytics, QA, Creative, UA, and Product teams
- Track milestones, risks, decisions, and performance across multiple games
- Work closely with external studios and internal teams to turn promising mobile games into stronger, scalable products
Requirements:
- 3+ years in mobile game product management, publishing, or game production
- Strong understanding of F2P KPIs, retention, engagement, and player behavior
- Experience improving games through data and product iteration
- Good understanding of monetization, economy, progression, content pacing, and level design
- Experience working with external studios or distributed teams
- Strong communication and stakeholder management skills
- High ownership and excellent follow-through
- Strong written and verbal English
- Experience with hybrid-casual, puzzle, idle, arcade, or casual games
- Experience with A/B testing and analytics tools such as Tableau
- Hands-on level design or player progression experience
Benefits:
- Maternity support
- Health coverage
- Annual team trips
- Global holiday celebrations and presents
- Birthday gifts
- Job anniversary gifts
- Remote work flexibility
- Support from an experienced People team for onboarding and integration
- AI teaching, training, and support from a dedicated AI Lead team
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