Sales Development Representative, AI-Powered QA Automation
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Job Description
Sales Development Representative focusing on outbound sales for AI copilot in web testing automation. Managing lead qualification and user onboarding with a strong emphasis on metrics.
Responsibilities:
- You'll own the top of the funnel: outbound, qualification, and getting leads to sit down for a conversation.
- Phase one: Get individual Automation QAs to try the product, aiming for fast adoption and no procurement.
- Once we hit 20+ weekly users, we’ll move on to phase two, where we’ll shift the focus to B2B – qualified meetings with QA Leads and Engineering Managers.
- Build targeted lists: Automation QAs at companies with web products and Playwright, Cypress, or Selenium in their stack.
- Run outbound sequences (LinkedIn is the baseline, but you decide the channels). A/B test weekly.
- Design qualification gates (forms and scoring) to filter leads before the founder calls.
- Reach 20+ weekly active users after month one – ICP-qualified and giving direct feedback to engineering.
- Document what works into a repeatable playbook.
Requirements:
- Have done 0-to-1 outbound for an early-stage devtool, QA tool, infrastructure product, or similar.
- Have proven cold outbound results, instead of being dependent on warm inbound.
- Be able to talk credibly about flaky tests, CI pain, and Playwright vs. Cypress. You don't need to be an engineer, but you do need domain empathy.
- Possess strong written communication skills, with the ability to craft short, sharp messages that get replies.
Benefits:
- You'll be building a strategy that scales the product, not filling a quota. What you create from scratch becomes the foundation.
- Your outreach turns into users who talk directly to engineering, and their feedback ships as features within days.
- AI for developer tools is a market with real pull, and QA automation is one of its sharpest pain points.
- We’re backed by JetBrains – financially secure with no reliance on external VC funding.
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