Senior Influencer Marketing Assistant
Posted 5ds ago
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Job Description
Influencer Marketing Assistant managing influencer marketing lifecycle and partnerships at The Beauty Tech Group. Focusing on campaigns across platforms to boost brand awareness and sales.
Responsibilities:
- Manage the full influencer marketing lifecycle, from identifying and outreaching to influencers to briefing, approving content and evaluating campaign performance.
- Build and maintain strong relationships with influencers, agencies and content creators, understanding their needs and business priorities.
- Negotiate commercial partnerships to ensure cost effective collaborations that drive revenue growth across social media platforms.
- Coordinate with internal teams to address influencer and affiliate needs promptly and effectively.
- Lead influencer activity alongside campaigns, product launches, and celebrity collaborations to maximise brand exposure.
- Monitor and report on influencer campaigns, providing insights and recommendations to senior stakeholders.
- Continuously seek out new opportunities with emerging and established influencers to expand reach and impact.
- Track and optimise influencer performance against KPIs, including sign ups, traffic, engagement and sales.
- Work across multiple channels, including Instagram, Youtube and TikTok, ensuring campaigns are tailored for each platform.
- Identify opportunities to streamline processes and improve campaign efficiency.
Requirements:
- Business level proficiency in both written and spoken English
- Experience in influencer marketing, social media management, or a related digital marketing role
- Strong understanding of social media channels and how they integrate with affiliate and digital marketing strategies
- Commercially minded, with experience reviewing proposals and negotiating to ensure cost effective partnerships
- Highly organised, able to manage multiple campaigns and priorities in a fast paced environment
- Confident in communicating with influencers, colleagues and senior stakeholders
- Creative thinker with the ability to guide influencers to produce high performing content
- Comfortable using data and analytics to measure campaign success
- Energetic, ambitious, and eager to learn and grow within a rapidly expanding business.
















