Senior Manager, Content and Communications Strategy
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Job Description
Senior Manager overseeing content and communications strategy at Murmuration. Leading innovative media campaigns to drive community engagement and civic action.
Responsibilities:
- Lead the development of integrated digital and content strategies that support organizational and partner goals;
- Conceptualize and oversee cutting-edge digital and media campaigns, including narrative strategy and creative concepts;
- Translate strategic objectives into high-impact content across platforms including video, social media, digital advertising, and email;
- Lead the development of creative concepts, messaging frameworks, ad scripts, and direct-to-audience communications (including mail where applicable);
- Own the end-to-end process for paid media and digital campaigns, from concept to execution to measurement;
- Oversee and collaborate closely with digital vendors on paid media strategy, targeting, optimization, and performance reporting;
- Establish clear KPIs and performance benchmarks, and communicate results to partners and stakeholders in clear, actionable ways;
- Use data and insights to continuously optimize creative and digital strategies;
- Manage and support the Creative Manager, providing mentorship, direction, and strategic guidance;
- Serve as a key liaison to partner organizations, translating their goals into creative and digital strategies;
- Build strong relationships with vendors, consultants, and internal teams to ensure alignment and execution excellence;
- Ensure all creative and content reflects Murmuration’s values and strengthens brand identity;
- Elevate the quality and impact of storytelling across campaigns and platforms;
- Maintain a strong understanding of emerging digital trends, platforms, and technologies to keep campaigns innovative and relevant.
Requirements:
- 7–10+ years of experience in content/digital strategy, creative leadership, or campaign management at an agency, political campaign, nonprofit, or mission-driven organization;
- Demonstrated experience leading high-impact media campaigns with measurable results;
- Proven ability to manage creative talent and external vendors effectively;
- Strong portfolio of work showcasing digital storytelling, creative strategy, and performance-driven campaigns;
- Deep understanding of paid media, digital platforms, content strategy, and analytics;
- Excellent writing and messaging skills, with experience crafting scripts, digital content, and campaign narratives;
- Strong project management skills and ability to manage multiple priorities in a fast-moving environment;
- Experience translating complex data and performance metrics into clear insights for partners and stakeholders.
Benefits:
- Health, vision, and dental insurance with 100% of premiums covered for you and qualifying family members;
- Retirement benefits with a 5% employer match;
- A flexible unlimited PTO plan;
- Generous paid parental leave;
- Pre-tax commuter benefits;
- A company laptop;
- A flexible remote work environment;
- A home office setup stipend for all new employees;
- Monthly reimbursement for remote work expenses;
- A yearly professional development fund;
- Mental health and wellness benefits through Calm and Better Help;
- Yearly in-person staff retreats;
- A welcoming culture that celebrates diversity, equity, inclusion, and belonging.
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