Freelance Employer Brand & Content Specialist
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Job Description
Freelance specialist building CreateFuture’s employer brand through social content. Attracting Cloud and Java/Fullstack engineers across the UK and Central and Eastern Europe.
Responsibilities:
- Build CreateFuture’s employer brand on social media and attract desired hires, especially Cloud and Java/Fullstack engineers in the UK and Central and Eastern Europe
- Work alongside Internal Communications, Talent Acquisition, regional MD and Marketing teams, with the Chief People Officer as the main contact
- Develop a plan to grow the audience on LinkedIn and other relevant channels
- Create employer-brand content, including posts, short videos and stories based on employees’ experiences
- Establish a regular content rhythm for the UK and Central and Eastern Europe and improve it using data
- Set up and drive employee referral activity, including employee content and referral links
- Establish an alumni network
- Create talking points and materials for careers events
- Develop and test additional employer-brand promotion ideas
- Produce a playbook, templates and content calendar for handover to the internal team
Requirements:
- Portfolio showing you’ve grown a brand’s social media presence, in employer brand or talent marketing in a tech consultancy
- Experience reaching specific audiences, ideally technical people such as engineers
- Strong writing and ability to turn other people’s stories into engaging content
- Practical video and design skills
- Comfort using social media data to evaluate performance and adjust content
- Ability to get started quickly with a light brief and make independent decisions
- Experience with tech or professional services businesses is a bonus
- Availability to start within the next few weeks
- Must provide a portfolio or two or three work examples, day rate and availability
Benefits:
- Flexible working, including hybrid and remote options
- Supportive and friendly culture
- Investment in professional and personal growth
- Occasional travel to client sites or CreateFuture offices when needed
- Flexible time management balancing collaboration, client time and focused work
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