Senior Product Marketing Executive
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Job Description
Senior Product Marketing Executive at VIDIZMO optimizing lead scoring and marketing strategies. Engage with AI-driven solutions for technology products across diverse sectors.
Responsibilities:
- Own, optimize, and scale lead scoring and intent-based marketing systems
- Lead scoring models and funnel management
- Define and monitor buyer behaviors and accelerate sales-ready leads
- Translate sales insights into actionable content strategy
- Maintain dashboards for traffic performance and revenue impact
- Partner with Sales leadership and ensure performance assessments
Requirements:
- Bachelor's degree in marketing, IT, CS, Business, or a related field
- Proven experience in product marketing, with a focus on technology products
- 4–7+ years of experience in Marketing Operations, Revenue Operations, or Growth-focused roles
- Hands-on expertise with HubSpot CRM, including advanced workflows, attribution, and lifecycle management
- Strong analytical capabilities combined with sound business judgment
- Ability to operate independently, take ownership, and think like a revenue leader
- Proven ability to influence cross-functional stakeholders without direct authority
- Comfortable making informed trade-offs based on impact, priorities, and constraints
- Data-driven mindset with the ability to balance metrics with real-world business context
- Demonstrated success aligning marketing strategy and execution with sales and revenue targets
Benefits:
- Competitive compensation package with performance incentives
- Opportunity to shape the go-to-market strategy for industry-leading products
- Work at the intersection of AI, digital transformation, and public safety technology
- Collaborate with a driven, innovative, and globally distributed team
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