Chief Marketing Officer
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Job Description
Chief Marketing Officer at Marsh McLennan Agency shaping brand strategy and enhancing market presence. Leads marketing initiatives to drive growth across diverse product lines in the insurance sector.
Responsibilities:
- Play a critical role in shaping how MMA goes to market, strengthening the firm’s brand in the middle market, and enabling our producers and advisors to win in an increasingly competitive environment.
- Oversee the firm’s marketing, communications, thought leadership, industry positioning, and sales enablement functions, ensuring that marketing becomes a strategic driver of growth across the organization.
- Partner closely with sales, executive and field leadership to develop and execute a comprehensive marketing strategy that supports MMA’s growth objectives and enhances brand awareness in the insurance marketplace.
- Foster strong partnerships with business leaders, sales, product teams, and external partners to ensure marketing initiatives are aligned with field needs and business priorities.
- Lead stewardship of the company’s brand identity, ensuring consistent messaging and positioning across all channels and touchpoints.
- Design and implement channel marketing strategies that empower distribution partners and sales teams to effectively engage clients and prospects.
- Drive the adoption and optimization of marketing technology platforms to enhance campaign effectiveness, customer engagement, and data-driven decision-making.
- Build, mentor, and inspire a high-performing marketing team capable of delivering innovative and impactful marketing programs.
Requirements:
- Proven experience as a senior marketing leader, preferably as a CMO or equivalent, within the insurance or financial services industry.
- Proven ability to navigate ambiguity, adapt strategies to stakeholder needs, and to foster an environment of collaboration in a matrix organization.
- Strong expertise in brand management, corporate communications, channel marketing, marketing technology, and data-driven marketing insights.
- Exceptional collaboration and influencing skills, with the ability to understand and address the needs of field teams and business partners.
- Experience managing marketing functions across diverse product lines or business practices, with an exceptional ability to lead and inspire a team.
- Strategic thinker with strong analytical skills and a results-oriented mindset.
- Excellent communication and interpersonal skills, capable of engaging with executive leadership, marketing colleagues and other stakeholders.
- Bachelor’s degree in Marketing, Business Administration, or related field; MBA or advanced degree preferred.
Benefits:
- Generous time off, including personal and volunteering
- Tuition reimbursement and professional development opportunities
- Remote work
- Charitable contribution match programs
- Stock purchase opportunities
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