SEO Specialist
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Job Description
SEO Specialist developing and executing SEO strategies for D2B. Responsible for improving website visibility and driving qualified organic traffic through effective SEO initiatives.
Responsibilities:
- Develop and implement effective SEO strategies to improve organic search rankings and website visibility.
- Conduct keyword research to identify high-impact opportunities aligned with business objectives.
- Optimize website content, landing pages, and blog posts using on-page SEO best practices.
- Perform technical SEO audits and coordinate with developers to fix issues such as crawl errors, indexing problems, and site speed optimization.
- Monitor and analyze website performance using tools such as Google Analytics and Google Search Console.
- Track and report on key SEO metrics, including traffic, rankings, conversions, and overall performance.
- Execute ethical link-building strategies to strengthen domain authority and improve off-page SEO.
- Conduct competitor analysis to identify trends, gaps, and growth opportunities.
- Stay up to date with search engine algorithm updates and industry best practices.
- Collaborate with content, design, and marketing teams to ensure SEO is integrated across all digital initiatives.
Requirements:
- Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent experience).
- 1 - 3 years of proven experience as an SEO Specialist or in a similar role.
- Must have experience handling New Zealand or Australian digital marketing accounts or clients
- Strong understanding of on-page, off-page, and technical SEO principles.
- Experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar platforms.
- Knowledge of HTML, CSS, and basic web development concepts is an advantage.
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects and meet deadlines in a remote work environment.
- Detail-oriented, proactive, and results-driven mindset.
- PORTFOLIO is required.
Benefits:
- Competitive salary based on experience and skill set
- 100% remote role — work from home anywhere in the Philippines
- Paid local holidays aligned with the Australian business calendar
- Opportunities for training and professional growth
- Work directly with a supportive Australian team — no agency middleman
- Long-term engagement with a stable and growing business
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