Social & Influencer Marketing Intern
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Job Description
Social & Influencer Marketing Intern at BetterHelp aiding in mental health campaign execution and strategy. Collaborate with a diverse team to drive impactful marketing efforts in the mental health space.
Responsibilities:
- Support influencer and social campaigns across research, brainstorms, creator sourcing, coordination, and execution.
- Conduct competitive and cultural research to inform campaign and content strategy.
- Identify creators and trends that align with our brand voice, values, and audience.
- Draft briefs, research summaries, outreach emails, and presentation materials.
- Maintain organization across contracts, JIRA tickets, and shared drives.
- Submit JIRA tickets and support cross functional workflows with Creative, Legal, Compliance, and Growth.
- Design templates to support organic content creation, including materials for our therapist ambassador program.
- Track social media trends and synthesize insights to inform future ideas.
- Lead a structured summer project tied to a strategic brand opportunity and present actionable recommendations to cross functional stakeholders.
Requirements:
- Currently enrolled in a Bachelor’s program with a target graduation date in 2027 preferred. Recent graduates will also be considered.
- Available full time, 40 hours per week during the program duration.
- Strong understanding of digital culture and social platforms including TikTok, Instagram, YouTube, and LinkedIn.
- Excellent written and verbal communication skills.
- Strong organization and attention to detail.
- Proficiency in Google Slides, Docs, and Sheets.
- Comfortable working in a fast paced, collaborative environment.
- Genuine interest in influencer marketing, brand strategy, and mental health.
- Bonus (Great to have, but not required)
- Experience running a personal, campus, or brand social account.
- Basic design skills in Canva, Figma, or Adobe.
- Experience sourcing or evaluating creators for brand fit.
- Exposure to influencer platforms or creator discovery tools.
- Experience using AI tools for research, brainstorming, or drafting.
Benefits:
- The chance to build something that changes lives – and that people love
- An awesome community of co-workers
- Meaningful projects: Apply your education to real-world challenges through hands-on, impactful work that is both rigorous and rewarding.
- Growth & development: Expand your skills through mentoring, job shadowing, lunch & learns, and hands-on project work that supports your personal and professional growth.
- Dedicated support: Benefit from a manager and mentor who will provide ongoing guidance and support throughout your internship.
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