Social Media Analyst
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Job Description
Social Media Analyst developing social strategies, content calendars, influencer campaigns, and social listening for Monks, a global digital marketing agency.
Responsibilities:
- Develop and implement social media communication strategies
- Establish processes for identifying trending topics to inform strategic planning
- Develop campaigns and editorial calendars featuring strategic social media content
- Identify opportunities through social listening to connect brands with their consumers
- Drive interaction and engagement by identifying and promoting relevant conversations across public social channels and owned channels
- Manage and produce influencer and creator campaigns
- Conduct competitor and market analyses, with a focus on identifying opportunities
- Produce reports on the performance of implemented strategies, social listening, and community engagement
- Use social media management and social listening tools
- Collaborate with other teams to ensure message integration and the delivery of high-quality content
Requirements:
- Produce content for the brand’s social media channels
- Copywriting
- Develop and organize content calendars
- Obtain client approvals
- Participate in internal and external meetings
- Broad knowledge of major social media platforms: Instagram, Facebook, LinkedIn, Twitter, and TikTok
- Excellent communication skills and confidence in presentations
- Experience in Community Management
- Strong analytical sense and capabilities
- Experience with analytics and social listening tools (we use BuzzMonitor and Stilingue)
- Stay up to date with major social media trends
- Strong communication and relationship-building skills
- Ability to work independently and as part of a team
- Time and workload management
- Preferred: Experience as a Social Media Analyst (Content)
- Preferred: Intermediate English proficiency
Benefits:
- Equal-opportunity employer committed to a respectful and empowering work environment
- Diversity-inclusive workplace
- LGPD/privacy safeguards in the recruitment process
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