Styleguides Artist – Licensing & Consumer Products
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Job Description
Styleguides Artist creating Avatar World artwork and brand guidelines for Pazu Games’ licensing and consumer products. Adapting game assets for physical products and guiding external partners.
Responsibilities:
- Create artworks, illustrations, graphics, patterns and visual assets for Pazu’s licensing and consumer products activity
- Develop and maintain comprehensive art and creative guidelines for external partners, licensees and manufacturers
- Translate the visual language of Avatar World into clear and consistent design guidelines across multiple product categories
- Define usage of characters, colors, environments, typography, graphics, patterns and other brand elements
- Adapt existing game assets and artwork for physical products and consumer-facing applications
- Create style guidelines for licensing collections and product needs
- Work closely with the Creative Director, Art Directors and Product Development on new product lines, collections and concepts
- Review partner-created artwork and products for consistency with Pazu’s visual standards
- Expand and evolve the creative toolkit as the brand and licensing activity grow
Requirements:
- Strong professional background in illustration, visual design, graphic design or art direction
- Excellent hands-on illustration and design skills
- Experience creating artwork and assets for brands, products or commercial applications
- Experience building brand guidelines, style guides, toolkits or creative systems is an advantage
- Strong understanding of composition, color, character design and visual storytelling
- Ability to translate an existing IP into new artwork while maintaining consistency with its visual identity
- Experience with kids brands, entertainment, gaming, licensing, consumer products or character-based IP is a strong advantage
- Strong attention to detail and visual consistency
- Ability to create both high-level creative direction and production-ready visual assets
- Excellent communication skills and ability to provide clear visual feedback
- Proficiency in Adobe Photoshop and Illustrator — Must
- Excellent English
Benefits:
- Remote work arrangement
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