Web Content Specialist – Life Sciences
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Job Description
Web Content Specialist managing the day-to-day health and performance of Life Sciences web presence. Collaborating across content, UX, and analytics to optimize web performance and user experience.
Responsibilities:
- Maintain and update web pages, ensuring accuracy, consistency, and alignment with messaging
- Publish and manage content in CMS, including metadata, tagging, and structure
- Conduct audits to identify and resolve issues such as outdated content and broken links
- Execute website updates for marketing campaigns in coordination with stakeholders
- Review user journeys and propose improvements to UX and conversion
- Support landing page optimization and A/B testing activities
- Analyze website performance data and provide actionable insights
- Apply SEO best practices and support improvements in search visibility
Requirements:
- 1–3 years of experience in web content, digital marketing, or related field
- Experience working with CMS platforms (e.g., WordPress, Drupal, Sitecore)
- Familiarity with web analytics tools (e.g., Google Analytics 4, Search Console)
- Strong attention to detail
- Basic knowledge of SEO principles
Benefits:
- Opportunity to take real ownership of a critical digital channel and directly influence web performance
- Exposure to cross-functional collaboration with marketing, UX, and analytics teams
- A dynamic, data-driven environment where your ideas and improvements are valued and implemented
- Access to modern web tools, CMS platforms, and analytics solutions
- Flexible, remote working model supporting work-life balance
- Ongoing learning and development opportunities in digital marketing, SEO, and UX
- Supportive team culture with a focus on accountability and continuous improvement
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