Creator Strategist
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Job Description
Creator Strategist managing UGC campaigns, creator relationships, and content delivery for Power Digital’s AI-native growth firm. Coordinating briefs, client communication, casting, QA, and campaign workflows.
Responsibilities:
- Manage creator campaigns from start to finish, including briefing, communication, and deadline management
- Support the growth of the internal creator database
- Collaborate with clients, social strategists, and creators to bring content concepts to life
- Enhance and optimize business operations through AI technologies
- Utilize Power Digital’s Nova ecosystem to support departmental objectives
- Lead communication with creators throughout UGC campaigns from onboarding through content delivery
- Participate in client calls and communications regarding creative direction, campaign needs, feedback, and deliverables
- Build and maintain creative briefs with social strategists and clients
- Oversee UGC deliverables, deadlines, content quality, and error-free execution
- Recruit, source, onboard, and manage internal creator lists and relationships
- Cast creators to match brand needs and campaign goals, including QA for language, brief alignment, and skillset
- Provide creators with guidance, tools, and resources to produce high-quality content
- Identify and implement process improvements and test new content formats, campaign structures, and workflows
- Maintain 100% daily use cadence of Iris, Nova, and Pulse technologies
- Achieve campaign KPIs including on-time briefs, deliverables, QA, and weekly tracker updates
Requirements:
- 1+ years experience managing creator or influencer campaigns end-to-end, from onboarding through final content delivery; agency experience preferred
- Proven ability to build, edit, and manage creative briefs that clearly communicate objectives, deliverables, and expectations
- Working knowledge of UGC and its role within broader digital and social marketing strategies
- Ability to autonomously manage multiple campaigns, stakeholders, and deadlines simultaneously in a fast-paced environment, without errors
- Confident working cross-functionally with creators, clients, and internal teams to drive successful campaign execution
- Ability to identify, test, and implement process improvements that enhance how UGC is delivered and scaled
Benefits:
- Equal Opportunity Employer
- People-first culture emphasizing diversity, inclusion, and varied backgrounds and experiences
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