Pursuit Strategist
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Job Description
Pursuit Strategist shaping proposal strategy, market research and win plans for CannonDesign’s architecture, engineering and design practice. Developing compelling narratives and coaching teams for client presentations.
Responsibilities:
- Lead strategy development for the firm’s most significant and complex project pursuits.
- Develop action plans including decision-maker and influencer profiles, competitor analysis, SWOT analysis and market research.
- Develop project-specific win plans, strategic teaming plans and lead preliminary go/no-go and strategy reviews.
- Facilitate strategy sessions and workshops, guide brainstorming, challenge ideas, assign action items and synthesize outcomes.
- Support compliance, readability and messaging of pursuit-related materials.
- Organize strategy sessions and engage resources across the firm for win planning.
- Develop differentiators, value propositions, key messages, project approaches and interview presentations.
- Collaborate with proposal content teams, subject matter experts and BMBD teams to create compelling narratives and visual storytelling.
- Coach and facilitate presentation rehearsals for client presentations and interviews.
- Participate in win/loss debriefs and apply lessons learned to future pursuits.
- Coach and mentor Marketing Specialists and Senior Marketing Specialists.
- Develop knowledge of the firm’s portfolio, personnel and brand.
- Develop subject matter expertise across markets, typologies, services and technology.
- Train and develop marketing specialists with marketing leadership.
- Provide peer review and oversight for content accuracy and quality.
- Self-review all work for accuracy and quality.
- Participate in external marketing activities.
Requirements:
- Bachelor's degree in business, marketing, communications or a related field required.
- Minimum of 8 years of related work experience required.
- Related experience working in a proposal management role influencing strategy and content for a professional services firm required.
- Related experience working in the Architecture, Engineering and/or Construction industry preferred.
- Strong proficiency with InDesign, Word, Excel and PowerPoint.
- Familiarity with Deltek CRM Vision, Salesforce and Miro is a plus.
- Strategic thinking and ability to translate ideas into plans, goals and role assignments with implementation measures.
- Ability to command a room, gain consensus and navigate team and organizational dynamics.
- Strong time and project management skills.
- Solid skills and confidence in driving a process.
- Ability to inspire and collaborate with a creative team.
- Effective communication skills and ability to shape creative, compelling narratives.
- Ability to travel up to 25%.
Benefits:
- Discretionary bonuses
- Medical coverage
- Dental coverage
- Vision coverage
- Flexible spending account options
- Voluntary insurances
- Paid time off
- Flex-time schedules
- Remote work options
- 401k plan
- Employee perk programs
- Employee Resource Groups open to everyone
- DEI and community initiatives
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