Digital Marketing Specialist
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Job Description
Digital Marketing Specialist leading marketing campaigns across diverse platforms and delivering actionable insights. Involves client collaboration and performance reporting for optimized campaign strategies.
Responsibilities:
- Collaborate with internal teams to ensure client needs are met and exceeded
- Develop, propose, implement, and digital ad campaigns on a variety of platforms (Google Ads, Bing Ads, Meta Ads, LinkedIn Ads, Programmatic, Reddit Ads)
- Manage SEM and social media campaigns within a predetermined budget
- Fluently analyze and report on Client website performance, ad campaigns, and social media efforts
- Consistently monitor Clients’ campaign/website performance
- Develop and deliver regular website and campaign performance reports
Requirements:
- 5+ Years of Digital Marketing experience (agency a plus)
- Knowledge of Digital Marketing & Media platforms and tools Including Jira, Funnel, Looker Studio, Google Ads Editor, Keywords Planner, Semrush, etc.
- Google Analytics and Google Ads certification required by start date
- Familiarity with the life science industry, marketing to decisionmakers and healthcare professionals, and regulations affecting healthcare communications and advertising
- Creativity and excellent writing skills.
Benefits:
- Paid time off
- Health insurance
- Professional development opportunities
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