Freelance Social Media Growth Strategist – Creator, Entertainment
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Job Description
Freelance strategist scaling creator and entertainment accounts across Instagram, TikTok, YouTube, and Facebook. Building repeatable organic growth systems through short-form video, partnerships, and performance analysis.
Responsibilities:
- Develop and execute organic audience growth strategies across Instagram, TikTok, YouTube, Facebook, and other relevant platforms
- Grow creator-led and entertainment brand accounts from existing and early-stage audiences to significant scale
- Identify repeatable content formats, hooks, trends, and distribution strategies to generate reach and follower growth
- Develop short-form video strategies for Reels, TikTok, and YouTube Shorts
- Translate a filmmaker's personality, expertise, and creative perspective into compelling creator-led social content
- Build strategies connecting audiences across a personal creator profile, production studio, and entertainment brand
- Identify creator collaborations, partnerships, and cross-promotion opportunities
- Use performance data to test, optimise, and scale successful content formats
- Recommend paid amplification opportunities for proven organic content
Requirements:
- Demonstrated experience launching and scaling social media accounts to significant audiences, ideally 500K–1M+ followers
- Portfolio or case studies showing measurable follower, reach, viewership, and engagement growth
- Direct experience growing creators, personalities, influencers, founders, artists, filmmakers, or other talent-led accounts
- Strong understanding of organic growth mechanics across Instagram, TikTok, YouTube, and short-form video
- Ability to identify why content performs and translate successful formats into repeatable growth systems
- Strong understanding of creator culture, audience behaviour, social trends, and community building
- Experience within entertainment, film, media, creator economy, or culturally driven brands is highly preferred
- Ability to operate strategically while remaining hands-on with content direction and growth execution
- Preferred: experience growing an account from early stage to 1M+ followers and generating viral or high-volume organic video reach at scale
- Preferred: experience working directly with established creators or entertainment personalities
- Preferred: film, entertainment, production studio, or creator economy experience
- Preferred: familiarity with Persian-American, Middle Eastern, diaspora, or multicultural audiences
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